Head of Ecommerce

The Head of Ecommerce is a key member of MoMA Design Stores omnichannel efforts and leads all aspects of the ecommerce business including the sales profitability and user experience. This includes managing and coaching a staff on ecommerce best practices setting goals from marketing to operations KPIs and standards across the customer lifecycle and experience. This role coowns with Director of Stores omnichannel efforts to drive customer satisfaction and improved CLTV.

Reporting into the General Manager of Retail and with full P&L responsibility for ecommerce and all performance marketing this individual will leverage the existing business assets of the Museum and retail stores to drive significant growth of the business over the next few years increase adoption of omnichannel thinking and across our channels as well as educate and infuse digital thinking across all areas of the organization.

We are looking for a handson entrepreneurial pragmatic leader capable of delivering results in a traditional corporate environment and who understands the basic principles of content site merchandising site optimization catalog creation & production direct and digital acquisition and retention marketing.

Responsibilities:

• P&L responsibility for a $35M ecommerce business
• Develops ecommerce and digital marketing strategies plans and programs to drive business growth objectives help develop merchandising marketing & creative strategies to grow revenue & profitability.
• Owns the overall customer experience for web including web site optimization site merchandising promotions and 3^rd party marketing.
• Oversees daytoday of the ecommerce performance marketing activities including identifying and overseeing the launch of new sales channels as well as growing and optimizing SEM display advertising SEO paid social and email.
• Manages a team and site experience and owns relationships with third party partners and agencies.
• Drives financial analysis and strategy for ecommerce efforts.
• Collaborates cross functionally with planning merchandising finance and marketing/creative to help achieve the Museums financial objectives and to work on crossdepartment committees within Retail and across the Museum as appropriate.

Requirements:

The ideal candidate for this position has strong experience in ecommerce customer acquisition revenue generation growing online/digital businesses and catalog.

• Minimum of 7 years ecommerce experience including managing a budget and P&L performance.
• Demonstrated leadership of a staff across diverse functions and tasks. Seasoned managerial skills; ability to develop and grow staff and drive excellence in team dynamics.
• Experience in working collaboratively within the ecommerce business as well as cross department cross channel cross company and externally to educate influence and successfully launch digital and omnichannel programs.
• Track record of developing digital products and improving site experiences that delight consumers and drive sales success.
• Experience leveraging customer segmentation to drive differentiated onsite experience and marketing outreach.
• Demonstrated ability for developing strategic plans that include assumptions and forecasts.
• Strong online merchandising experience: ability to best present and continually optimize a product assortment online to generate desire and foster sales.
• Demonstrated critical thinking and analytical skills at the strategic and tactical levels.Utilizes data to make decisions.Strong data acumen. Hands on experience gathering data and insights through various analytics tools including Google Analytics.Strength using Microsoft Excel or similar.
• Industry involvement and knowledge of vendors associations analysts and other third party resources in the digital and direct to consumer landscape.
• Strong oral and written communication skills.
• 5 years of managerial data/strategic analysis & planning experience.
• Home or design category experience and interest preferred.

Reports to: General Manager of Retail

Salary Range: Minimum of $175000 to a maximum of $260000 per annum

Application instructions: To apply please visit MoMA Jobs. Applicants should submit a resume and a statement of interest.

Equal Employment Opportunity has been and will continue to be a fundamental principle at the Museum where employment is based upon personal capabilities and qualifications without discrimination because of race color religion sex age national origin disability pregnancy genetic information military or veteran status sexual orientation gender gender identity or expression marital and civil partnership/union status alienage or citizenship status creed genetic predisposition or carrier status unemployment status familial status domestic violence sexual violence or stalking victim status caregiver status arrest or conviction record to the extent required by applicable law credit history or any other protected category as established by applicable law including the New York City Human Rights Law (NYCHRL).