Platform Field Marketing Manager
Platform Field Marketing Manager
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1 Vacancy
Job Description
Who we are
About Stripe
Stripe is a financial infrastructure platform for businesses. Millions of companiesfrom the worlds largest enterprises to the most ambitious startupsuse Stripe to accept payments grow their revenue and accelerate new business opportunities. Our mission is to increase the GDP of the internet and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyones reach while doing the most important work of your career.
About the team
The Stripe Americas Marketing team is a nimble and innovative group devoted to empowering our customers and turning them into enthusiastic advocates for Stripes payment & billing solutions. By collaborating closely with our sales teams were laserfocused on accelerating the customer journey and enhancing product adoption. As a regional field marketing team we craft localized marketing strategies and lead major events that drive our gotomarket (GTM) initiatives and contribute to our business growth. Join us and be part of a culture that celebrates collaboration bold thinking and meaningful impact.
What youll do
As the Platform Field Marketing Manager for the Americas youll play a crucial role in engaging our enterprise accounts across the US and Canada. Youll work handinhand with platform sales to create execute and refine marketing strategies that amplify our platforms value reinforce our leadership boost customer satisfaction and grow our platform business overall. This position is pivotal for enhancing customer engagement to ensure all SaaS platforms thrive on Stripe.
Responsibilities
- Develop and oversee the regional platform engagement strategy and plan to fuel pipeline growth and expand share of wallet with the platform sales teams across the Americas
- Work closely with sales teams to understand customer needs and tailor marketing approaches for effective engagement at the ground level.
- Organize and execute events (both Stripeled and 3P events & conferences) to showcase our solutions foster existing relationships and build new high value contacts within existing platform accounts
- Own key business metrics and analyze and report on marketing campaign performance utilizing datadriven insights to refine future initiatives and improve ROI.
- Collaborate with product management partner marketing customer success and sales teams to ensure consistent messaging and a unified approach to engagement with enterprise clients.
- Manage budgets for campaigns and events ensuring optimal allocation of resources to achieve marketing goals.
- Leverage Stripes marketing tech stack and analytics capabilities to drive datadriven decisionmaking and optimize the field marketing engine
- Serve as a marketing thought leader representing the Americas for Stripe
Who you are
Were looking for a creative resultsdriven marketer with a deep understanding of the SaaS platform landscape in fintech. If you have a track record of translating business needs into effective marketing strategies if you thrive in dynamic environments and if you embrace challenges with a growth mindset we want to hear from you.
Minimum requirements
- 7 years of experience in B2B enterprise marketing
- Successful track record of collaborating with Sales teams including joint planning lead management and earning trust as a strategic partner
- Strong understanding of the B2B buying process and enterprise sales cycle.
- Proven track record of developing and executing successful scaled and targeted multichannel marketing campaigns across the full funnel.
- Excellent verbal and written communication skills with the ability to craft compelling messages for diverse audiences.
- Proficiency in marketing automation tools CRM software (Salesforce) and analytics platforms (Tableau).
- Experience working in both digital and inperson event environments with a deep understanding of how to integrate event experiences into the buyers journey
- Strong analytical and datadriven decisionmaking skills with ability to synthesize and communicate business health with leadership
- Exhibits a strategic mindset with a strong analytical capability; comfortable with data interpretation and decisionmaking.
- Ability to build relationships and collaborate effectively across various teams and departments.
Preferred qualifications
Bachelors degree in Marketing Business Communications or related field preferred; MBA is a plus.
- Marketing experience in tech or SaaS organizations is highly desirable with B2B enterprise customer marketing preferred.
- 12 years business development sales or salesajdacent experience (i.e. inside sales customer success etc) in B2B enterprise is a plus.
Required Experience:
Manager
Employment Type
Full Time
