Content Strategist
Content Strategist
Posted on :
07-04-2025
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1 Vacancy
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Job Description
Be Part of Our Next Chapter
For over almost 60 years our solutions have enabled impactful connections between some of the worlds leading brands and their customers. And while weve already done a lot of work were proud of were just getting started!
Coates Group has the values of a familyowned business and the innovative spirit of a startup both which fuel our purpose Creating Connections. Empowering Partnerships. Always Evolving. Through hard work dedication and creativity weve become industry leaders who have won awards and set records while remaining focused on continual growth and evolution. We are a 2x Australia Good Design Award winner and successfully completed the largest hardware deployment in Quick Service Restaurant history.
We are curious charismatic authentic and we value and leverage the diversity of our crew. We are imaginers kindness enthusiasts experts creators thinkers challengers collaborators and overachievers. And together as a Crew we are revolutionizing the way the worlds leading brands leverage technology to drive the best customer experiences.
We are seeking a strategic and detailoriented Content Strategist to manage promotional content and scheduling for our digital signage programs. In this role you will play a vital part in ensuring timely and highquality content delivery by coordinating plans optimizing promotional schedules and managing key contentrelated processes. Your work will directly impact the effectiveness of our client campaigns ensuring that the right content is displayed at the right time in the right place.
Key Responsibilities:
- Develop and maintain Plans for digital signage programs ensuring proper activation and deactivation of promotions.
- Review and refine client promotional schedules creating detailed internal documentation and identifying any missing information.
- Ensure accurate of promotional content by displaying relevant promotions on designated screens at optimal times tailored to regional needs.
- Oversee CRM activities including task tracking and date assignments.
- Manage Digital Asset Management (DAM) file uploads ensuring proper organization and accessibility.
- Consolidate and analyze quarterly program data for submission to thirdparty analytics partners.
Qualifications & Experience:
- Bachelors degree in Marketing Business Communications or a related field.
- 4 years of experience in content strategy campaign management or digital marketing.
- Strong knowledge of digital marketing principles and promotional strategies.
- Proficiency in content management systems (CMS) and project management tools.
- Strong organizational skills with the ability to juggle multiple projects and deadlines.
- Analytical mindset with experience in data reporting and consolidation.
- Excellent communication skills both written and verbal for collaboration with internal teams and external partners.
- Ability to adapt to fastpaced and evolving environments.
Success Metrics:
- Ontime project delivery ensuring promotional content is scheduled and executed as planned.
- Quality and accuracy of content minimizing errors or revisions.
- Positive client feedback on the effectiveness of promotional scheduling.
- Strong crossfunctional collaboration with teams to ensure seamless .
Key Skills & Competencies:
- Strategic & Analytical Thinking
- ProblemSolving & Attention to Detail
- Effective Communication & Collaboration
- Time Management & Adaptability
About Coates
We are industry leaders who have won awards and set records. We are a 2x Australia Good Design Award winner and we successfully completed the largest hardware deployment in Quick Service Restaurant history.
We are industry leaders who have won awards and set records. We are a 2x Australia Good Design Award winner and we successfully completed the largest hardware deployment in Quick Service Restaurant history.
We are led by a forwardthinking CEO who has demonstrated a true passion for people and making Coates a place where people genuinely enjoy working. Our growth plans enable a focus on providing rapid career advancement opportunities for our talent.
Together we are creators allowing us to make our purpose a reality to create immersive brand experiences for everyone.
Join a Crew that Cares
Be part of a global team of talented ambitious creative people that value integrity individuality and inclusivity. (Ask us about our Equality Empowerment Initiatives).
The benefits include an annual market competitive bonus program and our Thrive Program which includes a suite of flexible work options because were strong believers that you should never miss an important life or work moment. Thrive also provides dedicated time to prioritize our health and wellbeing (think virtual Yoga or meditation sessions) a Global Wellness paid day off to recharge as well as a Give Back Day to allow our Crew an opportunity to make an impact in the community.
Be inspired To Be More
We skip the red tape and aim to always stay nimble. Were proud of where weve been and are energized by where were going. We encourage ideas and perspectives because we know the more we have the better we are. We work hard but have fun along the way. We push the boundaries but keep it real and authentic. We believe in the values that got us here are the ones that will continue to lead us forward. We are excited by what weve accomplished but know the best is yet to come.
Coates Group is an Equal Opportunity Employer and does not discriminate on the basis of race color creed national or ethnic origin gender religion disability age political affiliation or belief disabled veteran veteran of the Vietnam Era or citizenship status (except in those special circumstances permitted or mandated by law).
Employment Type
Full-Time
Key Skills
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