Growth Product Manager
Growth Product Manager
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Job Description
Job Description
Growth Product Manager
Who we are
Verona is an authenticated matchmaking community designed exclusively for the modern global Indian. Were on a mission to foster fulfilling partnerships that last lifetimes. In a country where dating app disillusionment abounds Verona makes the matchmaking process delightfuland effective.
Verona was founded by two serial entrepreneurs Mr. Poshak Agrawal and Mr. Rahul Subramaniam and backed by some of the biggest names in global technology such as Mr. Michael Novogratz (exFortress Investment Group CEO of Galaxy Group Investments) & Mr. Rishi Jaitly (exTwitter CEO for Asia Middle East and Africa).
Security and Science make the basis of Verona where before matchmaking there will be Fintechgrade authentication to ensure fraud detection. Through a deep appreciation for the science of compatibility with Verona we will be using AI for matchmaking based on an individuals core & shared values.
The 3 Ss of Verona Standards Security and Science
Role Brief
The Growth Product Manager will be responsible for driving user acquisition engagement retention and monetization strategies. This role bridges the gap between growth marketing product development and data analytics to optimize user journeys and maximize growth across the funnel. You will take a lead role in identifying opportunities driving experiments and scaling successful initiatives that fuel Veronas growth.
As a key member of the product team the Growth Product Manager will work closely with crossfunctional teams including marketing engineering design and data science to accelerate growth through innovative product strategies.
Key Responsibilities:
Growth Strategy and :
- Develop execute and optimize growth strategies focused on user acquisition activation retention and monetization across both paid and organic channels.
- Lead initiatives that enhance product virality onboarding and user engagement while constantly optimizing the user journey.
- Partner with marketing teams to conceptualize and implement growth experiments using a datadriven approach to test hypotheses and scale successful initiatives.
- Identify and prioritize growth opportunities by analyzing market trends customer feedback product usage data and competitor actions.
ProductLed Growth:
- Collaborate with the product and engineering teams to develop features that support growth initiatives including seamless onboarding inapp engagement and personalized user experiences.
- Use A/B testing and data analysis to continuously iterate on and improve the products conversion funnels customer acquisition cost (CAC) and retention metrics.
- Drive product optimizations aimed at improving conversion rates and reducing churn by integrating insights from user behavior analysis feedback and market research.
- Align product and growth efforts with longterm revenue and business goals ensuring that growth strategies contribute to sustained scalability.
Data and Analytics:
- Monitor and analyze key performance indicators (KPIs) related to growth including funnel conversion rates lifetime value (LTV) churn and cohort analysis to inform product decisions and growth strategies.
- Collaborate with data science teams to develop a robust data infrastructure that provides insights into user behaviors and growth opportunities.
- Use tools like Google Analytics Mixpanel and Amplitude to drive datainformed decisions tracking user behavior and campaign performance.
- Regularly prepare growth reports and dashboards communicating insights and recommendations to stakeholders and leadership.
CrossFunctional Collaboration:
- Work closely with marketing sales and customer success teams to ensure that growth initiatives are seamlessly integrated across all user touchpoints.
- Coordinate with design and UX teams to ensure product improvements deliver a seamless and delightful user experience.
- Collaborate with engineering teams to ensure timely implementation of growthfocused product features ensuring rapid iterations and testing cycles.
- Act as a thought leader for growth best practices evangelizing a growth mindset across the organization.
UserCentric Innovation:
- Stay ahead of industry trends new technologies and competitor moves to ensure that Veronas growth strategies remain cuttingedge and userfocused.
- Conduct ongoing market research and customer interviews to gain insights into user needs behaviors and pain points continuously informing product development and growth strategies.
- Foster a culture of continuous experimentation encouraging quick iterative testing to rapidly validate and scale new growth ideas.
Qualifications:
- Education: Bachelors degree in Business Marketing Product Management or related fields (MBA is a plus).
- Experience: 25 years of experience in product management or growth roles preferably at a tech or productdriven company.
- Proven track record of successfully driving user growth and engagement through product enhancements and datadriven strategies.
- Experience working with growth and product tools such as Google Analytics Mixpanel Amplitude or similar.
- Strong knowledge of A/B testing conversion rate optimization (CRO) and user funnel optimization methodologies.
- Familiarity with agile product management practices and experience collaborating across product engineering and marketing teams.
Skills and Attributes:
- Strong analytical skills with the ability to synthesize data into actionable insights and strategies.
- Exceptional communication skills with the ability to collaborate effectively with crossfunctional teams and stakeholders.
- A passion for growth and a usercentric mindset with an eagerness to experiment iterate and optimize for continuous improvement.
- Deep understanding of digital marketing channels including paid ads SEO and social media and how they can be leveraged for product growth.
- Entrepreneurial spirit with a proactive attitude constantly seeking new opportunities for growth.
Why Verona
Join a rapidly growing missiondriven team that is redefining the matchmaking experience for modern Indians. At Verona you will have the opportunity to impact millions of lives by building meaningful and longlasting relationships. If you are excited about using data product innovation and growth tactics to scale a cuttingedge platform we want to hear from you!
As a candidate we know the application and interview process can be daunting and so its important that you have a great experience with us. Our dedicated Talent Team will work hard to ensure you are fully informed at all stages and you are really excited by this opportunity to do meaningful work in the education space. To know more reach out to
Apply here:
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Required Experience:
IC
Employment Type
Full Time
