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About Ruggable:
Ruggable is a leading directtoconsumer ecommerce brand based in Los Angeles California with an extraordinary track record of high profitable growth. We pride ourselves on having an extremely loyal customer base and a talented team made up of genuinely caring people who take action and deliver results. We are venturebacked and own a patented washable rug design thats disrupting the home dcor industry. Our mission is to empower our customers to live vibrantly with beautiful products that dont compromise on function. If youre passionate about consumer products ecommerce and highgrowth startups keep reading!
Job Summary:
As a Paid Social Content Producer (Video) youll play a crucial role within our Creative Production team producing performancedriven content that gets clicks and drives engagement and purchases on paid and organic social media platforms (Meta TikTok and Youtube). Youll function as a creative and a performance marketing professional. Youll work in a highvolume fastpaced video testing environment and you will develop innovative creative concepts write persuasive copy produce and star (when needed) in thumbstopping paid media ads. These videos will be shot on iPhone and edited to be socialfirst content.
This role emphasizes speed testing and analyzing each ads performance. Thus youll collaborate closely with our creative team and growth marketing team to optimize content based on creative analytics and datadriven insights. You will also experiment with new approaches based on current social media trends and viral moments.
You must be a highly creative visual thinker with a keen eye for design and a pulse on social media trends who can generate engaging content ideas and follow them through to completion.
What Youll Do:
You will be selfsufficient and resourceful to produce content shoots (gathering creative references creating decks hiring talent planning shotlists/schedules sourcing props and styling etc)
Film content for Tiktok and Instagram in your home and in studio and be comfortable starring in the content
Perform consumer product trend and competitor research using our analytics platforms
Ensure visuals match performance objectives and align with our brand style guides
Collaborate with creative crossfunctional teams (Graphic Design Studio Production Influencer etc) and our Growth Video Editor
Identify topperforming concepts using creative analysis
This position is a hybrid role with 3 days in our production studio and/or on location shoots.
What Youll Need to Have:
Required:
This role requires someone that lives and breathes social media content and knows the latest TikTok trends sounds music influencers Instagram etc.
Experience with paid social content (needs to be productfocused content) professionally
This position requires someone focused on producing engaging content for social media (we are not looking for traditional DPs directors or graphic designers)
Production background is key putting together shoots styling working with influencers if needed coordinating all this on their own.
Background at a lifestyle brand beauty brand fashion or DTC
Expertise editing in social platforms directly (TikTok Instagram etc)
Comfortable behind the camera (directing talent) as well as in front of the camera
Excellent written and verbal communication skills with the ability to communicate complex ideas clearly and persuasively
Strong project management skills with the capacity to manage multiple projects meet deadlines and adapt to changing priorities
Able to work comfortably across Google Suite (Gmail Docs Sheets Slides)
High level of taste and an eye for design
Experience working with influencers and/or influencer marketing campaigns
Preferred:
Interest in interior design and home decor
Experience in casting location scouting location searching
Working knowledge of Adobe Premiere
Graphic design or copy background
Compensation:
At Ruggable we offer competitive compensation and benefits packages. Ruggable is an Equal Employment Opportunity employer. We proudly recruit and hire a diverse workforce and are committed to creating an inclusive environment for all employees.
If you are based in California we encourage you to read this important information for California residents linked here.
To all recruitment agencies: Ruggable does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias Ruggable employees or any other company destination. Ruggable is not responsible for any fees related to unsolicited resumes.
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