Director of Marketing
Director of Marketing
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$ 85000 - 105000
1 Vacancy
Job Description
Are you tired of working with multiple marketing clients or being stuck in a lowgrowth environment Would you be excited to run the entire marketing department for an injury law firm that is seeking to double its business in the next 12 to 18 months Do you want the opportunity to work remotely
Carrollton Injury Law is an awardwinning and fastgrowing Personal Injury Law Firm in Carrollton TX (DFW area). This role is essential to the continued growth of our Firm and wins by effectively communicating our mission and generating responses from A clients for the Firm. Our legal representation is geared towards creating happy clients who find it easy to give us 5star ratings at the conclusion of their legal matter because we do not treat them like a number.
We need a bright creative and compassionate person who can convey what differentiates our Firm from other injury firms: We put Personal back into Personal Injury Law. You will work closely with our Firms owner and develop and maintain relationships with vendors and other marketing professionals to help us realize our vision of helping more people! In this role you will have the opportunity to be the force that brings our Firms marketing endeavors to life.
- Marketing Strategy: Create implement and evaluate based on the established objectives market characteristics and budget.
- Return on Marketing Spend: Track and report deep metrics to determine ROI for implemented marketing efforts.
- Referral Programs: Manage enhance and grow client and professional referral programs.
- Social Media: Develop and execute social media campaigns; maintain an active presence across all social media platforms; tabulate and provide biweekly reports to the Owner of engagements and new followers.
- Content Creation: Develop content for periodic newsletters (digital and print) along with brochures and other promotional materials and direct mail campaigns. Includes producing short videos for education blogs and social media purposes.
- Digital Presence: Promote online reviews from the existing client list and create landing pages for digital marketing campaigns.
- Event Planning: Coordinate online and inperson events.
Wellqualified candidates are innovative growthminded outofthebox thinkers who can demonstrate experience and competency in marketing strategy and .
- Minimum 3 to 5 years experience managing marketing strategies and delivery. (Law firm or other relevant work experience in a service environment.
- A record of success leading direct response marketing including digital platforms.
- Deep experience with SEO and Google Analytics.
- Social media management experience.
- Excellent written communication and copywriting skills.
- Experience with Office suite including Excel and the ability to prepare and present metrics reporting.
- Strong presentation design skills.
- Demonstrable project experience/portfolio of work.
- Bachelors degree in communications marketing or similar relevant field.
Required Experience:
Director
Employment Type
Full Time
