ABM Manager
ABM Manager
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$ 80000 - 95000
1 Vacancy
Job Description
About Wunderkind:
Wunderkind isa performance marketing solution that uses AI and data to help brands acquire and retain customers through onetoone personalized messages across websites email text and ads guaranteeing a lift in revenue. Founded in 2010 Our goal is to scale a brands ability to create and grow customer relationships through websites email text and ads.We believe individuals should have the freedom to choose the kind of internet they want. An internet that fosters genuine relationships with brands. An internet that treats humans like real people instead of web traffic.We also believe in empowering brands to treat their customers as individuals satisfying their unique needs with tailored experiences and thoughtful communication. By expertly personalizing automating and scaling beautiful onetoone experiences Wunderkind helps brands acquire new customers at scale and keep them loyal for life.
About the Role:
Introduction: As an ABM Manager at Wunderkind you will play a pivotal role in our marketing team focusing on driving marketing strategies tailored to key accounts. Your expertise will help us enhance brand visibility and accelerate business growth by developing personalized marketing campaigns aimed at engaging specific customer segments.
Key Responsibilities:
- Develop and execute accountbased marketing plans for Enterprise and SMB accounts aligning with the sales team to ensure targeted and cohesive strategies.
- Collaborate with sales and marketing teams to identify key accounts decisionmakers and critical influencers.
- Create customized marketing content and messaging for various platforms such as email campaigns webinars events and digital advertising.
- Launch hyperpersonalized multichannel marketing campaigns for key priority accounts as decided upon with the sales team.
- Monitor and analyze the effectiveness of ABM campaigns and strategies providing actionable insights and recommendations for optimization.
- Manage budgets and resources effectively ensuring maximum ROI on ABM initiatives.
- Stay uptodate on the latest ABM tools technologies and trends to keep our strategies ahead of the curve.
Required Qualifications:
- Bachelors degree in Marketing Business Administration or related field.
- 3 years of experience in accountbased marketing B2B marketing or a similar role.
- Strong understanding of CRM systems and marketing automation tools.
- Excellent communication interpersonal and presentation skills.
- Experience in creating Email marketing campaigns
- Ability to work collaboratively in a teamoriented environment.
- Strong analytical skills and datadriven thinking.
Preferred Qualifications:
- Experience with Salesforce Marketo or similar CRM and email automation platforms.
- Prior experience in the SAAS sector.
- Familiarity with SEO content marketing and digital marketing strategies.
- Experience with 6sense or other ABM platform
Ideal Traits:
- Strategic thinker with a knack for innovation.
- Detailoriented with excellent organizational skills.
- Adaptive and responsive to the dynamic marketing landscape.
- Passionate about nurturing longterm customer relationships.
The base salary range for this role is $80000 to $95000. Actual compensation packages are based on several factors that are unique to each specific candidate; including but not limited to skill set depth of experience applicable certifications and geographic work location. This may vary depending on living location and market rate.
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Required Experience:
Manager
Employment Type
Full Time
