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Field Marketing Manager

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1 Vacancy
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Job Location drjobs

Ann Arbor, MI - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

The Field Marketing Manager will elevate Aledades brand and market presence with experiential events by creating memorable experiences for our independent primary care and Federally Qualified Health Center (FQHC) partners. In this role you will be assigned to priority markets for Aledade and will bridge Network Development (Sales) Performance Network (PN) Marketing and Brand Strategy teams to design and execute impactful localized engagement strategies to increase market penetration and brand awareness. By fostering meaningful relationships with independent physicians healthcare associations and FQHCs this role will help drive the adoption of valuebased care in their communities and generate new leads through targeted experiential events and curated messaging that resonates with local healthcare providers.

Primary Duties:

    • Develop and execute on experiential marketing strategies in partnership with the Director of Field Marketing & Partnerships for B2B prospect events including executive dinners networking events and engagements with regional healthcare associations to create authentic and memorable engagement while driving Aledades mission and brand messaging.
    • Create customized marketing materials campaigns and messaging that reflect Aledades values and resonate with the unique needs of the assigned market. Partner with internal stakeholders to ensure our strategy emphasizes the advantages of joining Aledades Accountable Care Organizations (ACOs) and aligns with local provider interests in patientcentered valuebased care.
    • Support lead generation & prospect nurture by building trusted relationships with independent physicians Federally Qualified Health Centers (FQHCs) and healthcare associations.
    • Track and analyze the success of field marketing initiatives using data insights to refine strategies and increase their impact.

Minimum Qualifications:

    • Must live inmarket
    • Bachelors degree in Marketing Business Healthcare Administration Public Health or a related field
    • 6 years of experience in field marketing experiential marketing network engagement or field sales preferably within healthcare or a health system
    • Willingness to travel frequently within the designated state(s) and occasionally nationally for conferences events and meetings (approximately 35

Preferred knowledge skills and/or abilities:

    • Demonstrated success in creating and executing experiential marketing tactics that drive lead generation engagement and deepen relationships
    • Strong understanding of the valuebased care landscape and experience working with independent physicians physician organizations and FQHCs
    • Excellent ability to work crossfunctionally with sales and marketing teams and foster partnerships grounded in Aledades mission
    • Outstanding organizational skills and attention to detail
    • Background in marketing or sales in a network engagement or provider relations capacity
    • Deep knowledge of the valuebased care environment
    • Experience in organizing and managing executivelevel events and community engagements

Physical Requirements:

    • Must carry a valid drivers license and be able to drive within assigned territory
    • Must be able to travel via plane when needed
    • Sitting for prolonged periods of time. Extensive use of computers and keyboard. Occasional walking and lifting may be required.
    • Standing or walking for hours at a time and occasionally lifting and carrying up to 25lbs
Who We Are:
Aledade a public benefit corporation exists to empower the most transformational part of our health care landscape independent primary care. We were founded in 2014 and since then weve become the largest network of independent primary care in the country helping practices health centers and clinics deliver better care to their patients and thrive in valuebased care. Additionally by creating valuebased contracts across a wide variety of health plans we aim to flip the script on the traditional feeforservice model. Our work strengthens continuity of care aligns incentives and ensures primary care physicians are paid for what they do best keeping patients healthy. If you want to help create a health care system that is good for patients good for practices and good for society and if youre eager to join a collaborative inclusive and remotefirst culture youve come to the right place.

What Does This Mean for You
At Aledade you will be part of a creative culture that is driven by a passion for tackling complex issues with respect openmindedness and a desire to learn. You will collaborate with team members who bring a wide range of experiences interests backgrounds beliefs and achievements to their work and who are all united by a shared passion for public health and a commitment to the Aledade mission.

In addition to time off to support worklife balance and enjoyment we offer the following comprehensive benefits package designed for the overall wellbeing of our team members:

Flexible work schedules and the ability to work remotely are available for many roles
Health dental and vision insurance paid up to 80 for employees dependents and domestic partners
Robust timeoff plan 21 days of PTO in your first year)
Two paid volunteer days and 11 paid holidays
12 weeks paid parental leave for all new parents
Six weeks paid sabbatical after six years of service
Educational Assistant Program and Clinical Employee Reimbursement Program
401(k) with up to 4 match
Stock options
And much more!

At Aledade we dont just accept differences we celebrate them! We strive to attract develop and retain highly qualified individuals representing the diverse communities where we live and work. Aledade is committed to creating a diverse environment and is proud to be an equal opportunity employer. Employment policies and decisions at Aledade are based on merit qualifications performance and business needs. All qualified candidates will receive consideration for employment without regard to age race color national origin gender (including pregnancy childbirth or medical conditions related to pregnancy or childbirth) gender identity or expression religion physical or mental disability medical condition legally protected genetic information marital status veteran status or sexual orientation.

Privacy Policy:By applying for this job you agree to AledadesApplicant Privacy Policy available at https://www.aledade/privacypolicyapplicants

Required Experience:

Manager

Employment Type

Full-Time

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