Marketing Manager Demand Generation
Marketing Manager Demand Generation
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Job Description
WHY JOIN US:
Culture: Join a supportive and inclusive work environment where collaboration respect and open communication are at the core of everything we do.
Competitive Compensation: We offer a highly competitive compensation and total rewards package ensuring that your hard work and dedication are recognized and rewarded accordingly.
Flexibility: We understand the importance of worklife balance and offer various flexible schedules to help you manage your personal and professional commitments effectively.
Technology: Work with stateoftheart tools and technologies that empower you to excel in your role and stay at the forefront of industry trends.
Employee Assistance Programs: We care about you! You and your family will have access to LYRA an industry leading platform that provides comprehensive support and a myriad of resources to help support your physical mental financial and social wellbeing.
Opportunity: A continuous focus on professional development with many opportunities for training & career growth.
Safety Focused: We care about you and have developed a 24/7 safety mindset that is showcased throughout every facet of the organization.
The Demand Generation Marketing Manager is responsible for developing and implementing marketing strategies and tactics that generate highquality leads and drive business growth goals. This role will monitor the performance and health of our marketing campaigns across various channels tracking key metrics and providing recommendations. The Demand Generation Marketing Manager should be equally proficient in collaborating with the marketing team and other business partners to optimize campaigns and adhere to budgeting requirements. This manager will need an analytical mindset attention to detail and the ability to translate data into actionable insights.
Key Responsibilities:
- Develop and execute targeted marketing campaigns across various channels.
- Support regional campaigns and assist with companywide marketing initiatives.
- Develop and continuously evolve best practices for our customer journeys and refine campaigns using A/B testing and data insights.
- Collaborate with the brand manager to develop and implement marketing strategies that follow brand guidelines.
- Segment target audiences based on customers regionalized needs trends and competitors.
- Partner with key business stakeholders including operations to ensure campaign success.
- Track and analyze campaign performance through dashboards qualifying and quantifying campaign results.
- Stay current on industry tactics and emerging marketing technologies.
- Perform other duties as assigned.
Qualifications:
- Minimum of 8 years of experience managing marketing campaigns.
- Bachelors degree in Marketing or a related field preferred.
- Strong verbal and written communication skills.
- Creative thinker and problemsolver.
- Preferred experience in B2C marketing.
- Experience managing a marketing budget.
- Ability to lead manage and organize projects effectively and efficiently.
- Proficiency in data analysis and reporting.
Here at Superior Plus Propane we are an equal opportunity employer committed to the inclusion and accommodation of all individuals we welcome all qualified candidates to apply. If you have an accommodation need during the recruitment & selection process we encourage you to connect with us at to let us know how we can enhance your experience.
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Other details
- Job FamilyUSA
- Pay TypeSalary
- Employment IndicatorFull Time
Required Experience:
Manager
Employment Type
Full-Time
