Company Overview
Percoyo Private Limited is a digital marketing company specializing in software development digital marketing designing and technical support. With a team of 1150 employees we offer a wide range of services including SEO SMM PPC web designing and technical support. Our goal is to provide highquality solutions and support to our clients to help them achieve their business goals.
Job Overview
We are seeking a highly motivated PPC Executive to join our team at Percoyo Private Limited. As a PPC Executive you will be responsible for managing and implementing payperclick (PPC) campaigns to drive business growth and achieve marketing objectives. This is a fulltime position based in Bangalore Urban Karnataka India with an opportunity to work in a dynamic and fastpaced digital marketing environment.
Qualifications and Skills
- Fresher with less than 1 year of experience in PPC or digital marketing
- Strong analytical skills with the ability to interpret data and make recommendations
- Proficiency in Microsoft Office including Excel and Word
- Excellent written and verbal communication skills in English Hindi and Kannada
- Knowledge of PPC platforms such as Google AdWords and Bing Ads
- Understanding of SEO principles and best practices
- Certification in Google Ads or relevant PPC platforms is a plus
- Ability to work independently and as part of a team
- Detailoriented with strong organizational and time management skills
Roles and Responsibilities
- Develop and manage PPC campaigns including keyword research ad creation and bid management
- Monitor and optimize campaigns to maximize return on investment (ROI) and achieve marketing objectives
- Conduct competitor analysis and stay updated with industry trends to identify new opportunities
- Track and analyze campaign performance using various tools and provide regular reports
- Collaborate with crossfunctional teams including designers and content writers to ensure cohesive campaign strategies
- Optimize landing pages and ad copies to improve conversion rates
- Perform A/B testing to continuously improve campaign performance
- Stay updated with the latest PPC trends and best practices
- Manage budgets and allocate funds effectively
- Monitor and report on campaign performance metrics making datadriven decisions to improve results