SpotX is a video ad serving platform with more than 7 billion ad decisions per day reaching 600 million unique visitors in more than 190 countries.
We are looking for a Product Marketing Manager to join our growing team in Denver CO. Youll help drive awareness and adoption of SpotXs products solutions and services among existing customers and prospects. In this role youll be responsible for planning coordinating and executing product marketing initiatives to educate and inspire internal and external audiences. Working with product management business development marketing and client service teams you know how to work in a crossfunctional role and deliver seamless product rollouts.
You will have previous experience in a product or marketing role in the ad tech space or a similar industry that is equally as fastpaced and technically complex. Additionally you have a test and iterate mentality a roll up the sleeves cando attitude and a strong track record of efficiently executing gotomarket strategy and crafting compelling product narratives.
Making an immediate impact:
- Create and execute gotomarket (GTM) strategy for a set of Platform features.
- Develop compelling product/feature narratives with clear consistent and compelling messaging through a strong customer focus both internal and external and work backwards from customer needs to identify the best strategies and solutions.
- Translate technical product features into benefits focused messaging that overcomes usage barriers.
- Collaborate with Product Platform Services and Business Development stakeholders to developing effective product/feature training that maximizes internal knowledge and external adoption and engagement.
- Coordinate with marketing to develop content for highimpact customerfacing materials such as solution sheets infographics customer emails trainings Knowledge articles blog posts and case studies to clearly communicate success stories and best practices.
- Be a spokesperson for SpotX across a variety of communication channels.
- Set clear measurable product marketing goals track and take accountability for business results and conduct crossfunctional postmortems to create a cycle of continuous improvement.
Needed SpotXer talents:
- 24 years of B2B product marketing product marketing or business strategy experience with a portfolio that proves success
- Outstanding oral communication skills including the ability to effectively convey information to a wide variety of internal and external audiences (public speaking experience a plus)
- Demonstrated ability understanding and effectively communicating complex technical concepts to technical and nontechnical audiences. Sales training experience a plus
- Experience working with sales client services product management and developers
- Outstanding copywriting copy editing and content creation skills. Detail oriented with a good eye for graphics.
- Curious confident collaborative and proactive
- Excellent project management skills with the ability to handle multiple timesensitive crossfunctional projects simultaneously
- Bachelors degree in marketing communications business or technology field
SpotXis the leading global video advertising platform that enables media owners and publishers to monetize premium content across desktop mobile and connected TV devices. As a modern ad server with programmatic infrastructure data enablement and monetization solutions for OTT outstream and addressable TV SpotX gives media owners and publishers the control transparency and actionable insights needed to understand buyer behavior manage access and pricing and maximize revenue. SpotX also provides advertisers with a direct pipeline to premium supply and innovative solutions for optimizing media efficiency reach and audience targeting. With bestinclass technology purposebuilt for video SpotXs holistic brandsafe solution is employed by some of the largest media owners and publishers in the world including fuboTV Microsoft Casual
Games Newsy Samba TV Sling TV Vudu and partners with a variety of different companies within the digital video ecosystem including comScore DoubleVerify Integral Ad Science JW Player MediaMath MOAT Nielsen Oracle The Trade Desk and more.
Headquartered in Denver SpotX has nearly 600 employees in 24 offices worldwide including Amsterdam Hamburg London Los Angeles Milan New York Paris San Francisco Singapore Stockholm Sydney and Tokyo. In October 2017 RTL Group completed its 100 acquisition of SpotX which is currently combining its business with smartclip a sister company. Learn more at www.spotx.tv and follow @SpotX onTwitterandLinkedIn.
Company:SpotX Inc.
Country:United States of America
State/Region:Colorado
City: Broomfield
Postal Code:80021
Job ID:29821
Required Experience:
Manager