App Growth Marketer Freelance
App Growth Marketer Freelance
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1 Vacancy
Job Description
Founded on EmpathyFuelled by Impact
At ParkBee our mission is to give space back to the cities by creating a seamless experience for drivers with an interconnected European parking network. Our philosophy is to build distinctive products and services that enhance existing resources without generating new ones all nurtured by an enduring empathy for drivers and partners. Joining ParkBee means youll be part of a team thats driving change and making a difference in the world.
Role Overview
By unlocking private parking locations for public use were reducing congestion and making cities more livable. Our digitalfirst approach means that our ParkBee app is the gateway for users to seamlessly find and book parking spots across urban centers.
App growth is at the core of our strategy. Thats where you come in! Were looking for an innovative and independent Freelance App Growth Marketer who can drive user acquisition optimize visibility in app stores (ASO) manage App Store Ads (ASA) and enhance user engagement to increase retention and activation.
If youre a datadriven growth marketer with a passion and proven track record for scaling apps optimizing conversion funnels and maximizing lifetime value this is your opportunity to work with a fastgrowing scaleup making a real impact in mobility!
What Youll Be Doing
- Optimize for visibility: Enhance our presence on the App Store and Google Play Store by conducting indepth keyword research refining metadata running A/B tests and improving creative assets to drive higher rankings and conversion rates.
- Boost Engagement and Retention: Implement and refine push notifications inapp messaging and engagement strategies (via CleverTap) to keep users active and engaged while developing CRM initiatives to reengage dormant users.
- Turn Data into Strategy: Analyze app performance using tools like AppTweak CleverTap and Google Analytics. Translating insights into actionable growth strategies that continuously improve acquisition retention and conversion.
- Collaboration: Work closely with the growth and product team as well as UX designers to align app growth efforts with broader business goals.
What You Bring
- Proven expertise in app growth 35 years) with a strong track record in ASO ASA and user engagement strategies ideally within mobility travel or marketplace apps.
- Datadriven mindset using analytics and key performance metrics to refine campaigns optimize user acquisition and drive retention.
- Handson & proactive approach thriving as an independent freelancer while seamlessly collaborating with internal teams to align on growth objectives.
- Creative problemsolving skills with the ability to test iterate and execute quickly in a fastpaced everevolving environment.
- Dutch as a Professional Working Language is a big plus!
What Youll Receive
We believe experience at ParkBee offers exponential growth and learning by offering an environment with high ownership accountability and impact at every level.
- A freelance role 1620 hours per week) with the opportunity to shape and scale app growth in a fastmoving scaleup for initially a 3 month period where you are expected to be in our dynamic office space
- Competitive freelance compensation: 70 per hour
- The ability to make a real impact on ParkBees expansion and urban mobility solutions
- A collaborative team environment with product marketing and data experts
Application Process
- Online screening with Recruiter 30 minutes)
- Face to Face Hiring Manager Interview 1 hour)
- Offer
Reserve your spot drive in later
Sounds good
We would love to hear from you! We dont require a long motivation letter; wed rather have a few pointers your LinkedIn and your resume.
Interested Lets talk!
At ParkBee we are committed to fostering a diverse and inclusive environment where people of all backgrounds are welcomed and valued. We have zero tolerance for discrimination of any kind including but not limited to the basis of race colour religion culture nationality gender gender identity or expression pregnancy sexual orientation age disability or marital status. Our goal is to create a workplace that celebrates the unique experiences and perspectives of every individual.
Employment Type
Full Time
