drjobs Programmatic Media Lead

Programmatic Media Lead

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1 Vacancy
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Job Location drjobs

Dallas - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

We are PMG

Named Ad Age Best Places to Work for 9 years in a row and Fast Company Best Workplaces for Innovators since 2022 PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success PMG utilizes business strategy and transformation creative media and insightsas well as its proprietary marketing intelligence platform Allito deliver cuttingedge digital solutions and innovative media strategies. Our team comprises over 900 employees globally and our work for ambitious brands like Apple Best Western Hotels & Resorts CKE Restaurants Experian Intuit Kohler Nike Sephora Therabody and Whole Foods spans 85 countries.

Who You Will Be Working With

The Programmatic team at PMG is a powerhouse of strategists and media experts passionate about creating meaningful connections between brands and their audiences. We work alongside media strategy creative and technology teams to deliver seamless fullfunnel marketing strategies that elevate our clients digital performance.

Collaboration and innovation are at the heart of everything we do. Our team thrives in an environment that encourages curiosity celebrates individuality and fosters professional growth. Joining us means contributing to cuttingedge campaigns for some of the worlds most prestigious brands while working with a group of talented supportive individuals who value your voice and expertise.

What You Will Do

  • Shape the strategic vision for programmatic campaigns ensuring alignment with PMGs integrated service offerings to maximize impact and client satisfaction.
  • Oversee campaign managing fullfunnel planning creative strategy optimization and performance analysis to deliver exceptional outcomes for clients.
  • Engage directly with senior client stakeholders leading highlevel business and strategy discussions to ensure programmatic media supports and drives their broader goals.
  • Analyze campaign performance identifying trends risks and opportunities while implementing optimizations that deliver measurable results.
  • Collaborate across teams including creative analytics and development to design and execute holistic client strategies.
  • Develop and maintain programmatic roadmaps ensuring all projects and testing initiatives align with longterm client goals.
  • Identify growth opportunities presenting and executing innovative ideas to drive results and strengthen client relationships.
  • Foster strong relationships with platform partners keeping PMG at the forefront of emerging opportunities beta programs and advanced platform support.
  • Mentor and guide junior team members fostering their growth through coaching support and continuous development.

What You Will Bring

  • 4 years of experience in digital media and programmatic advertising with a bachelors degree or equivalent experience.
  • Intermediate expertise in Analytics Programmatic Advertising and Marketing Metrics to deliver datadriven campaign strategies.
  • Strong knowledge of Marketing Planning & Analysis and Database Marketing to support effective decisionmaking and campaign outcomes.
  • Familiarity with Ad Exchanges Ad Servers and Demand Side Platforms (DSPs) to manage and optimize programmatic campaigns efficiently.
  • Channel expertise across CTV OLV Display Audio Native DOOH and App enabling seamless of crosschannel strategies.
  • Proficiency in Microsoft Excel and SQL to create actionable reports and deliver clear datadriven insights.
  • A solid understanding of Measurement Systems to evaluate campaign performance and inform optimization strategies.
  • Strong communication and collaboration skills enabling alignment with crossfunctional teams and clients.
  • Proven ability to mentor and support junior team members fostering growth and ensuring campaign excellence.
  • A commitment to curiosity and adaptability as a Continual Learner staying at the forefront of media innovation while prioritizing client success with a CustomerFocused mindset that seeks opportunities to deliver meaningful value.
  • A dedication to PeopleFocused leadership fostering collaboration innovation and professional growth by Leading by Example and nurturing strong relationships that empower others to excel.

What We Offer

  • Professional Development: Take advantage of our learning and development programs mentorship opportunities and career advancement support.
  • Generous PTO: Benefit from our generous paid time off policy to recharge and spend time with loved ones.
  • Parental Leave: We provide paid parental leave to support your family during important life events.
  • Retirement Plans: Plan for your future with our competitive 401(k) matching program.
  • Fertility and Family Support: Access fertility benefits for all team members and their spouses.
  • Pet Insurance: Protect your pets health and your finances.
  • Lifestyle Spending Accounts: Enjoy 100 companyfunded accounts to promote healthy habits and wellbeing.
  • Annual Bonus: All employees are eligible for an annual bonus.
  • Volunteering Opportunities: Receive 8 giveback hours to volunteer in your local communities.
  • AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.

What Sets Us Apart

Being part of PMG means joining a company culture thats unmatched in digital. Were dedicated to working hard to serve our employees and clients delivering value results and innovationwhich often requires true grit and agility. We believe in taking care of ourselves and each other to continuously improve in every way.

In alignment with our core values to be inclusive and always change for the better PMG is committed to creating a more diverse and inclusive culture and we are proud to be an equal opportunity employer. We believe that we only change for the better by bringing diverse perspectives to our company. PMG recruits employs trains compensates and promotes regardless of race color religion gender gender identity or expression sexual orientation national origin genetics disability age or veteran status.

Employment Type

Full Time

Company Industry

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