Assistant Director Annual Giving Digital Engagement
Assistant Director Annual Giving Digital Engagement
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$ 66600 - 86600
1 Vacancy
Job Description
Reporting to the Director of Annual Giving the Assistant Director Annual Giving (Digital Engagement) develops and implements digital engagement strategies to promote giving opportunities across a variety of communication channels. The Assistant Director focuses on online giving crowdfunding and digital marketing campaigns to enhance the universitys annual giving efforts. Central to this role is fostering strong relationships with school and unit gift officers as well as campus partners to ensure that all areas of the university have access to digital fundraising opportunities.
LMU believes that diversity and excellence go together; we seek to hire individuals who have a significant potential for cultural contribution in the workplace and a commitment to working effectively with colleagues and donors from diverse backgrounds.
Position Specific Responsibilities
In partnership with the Assistant Director of Annual Giving develop an annual plan for 20 digital giving campaigns focused on special initiatives for LMUs seven schools as well as Athletics and a wide range of constituent groupsfrom student organizations to campus programs and initiatives. 10
Build and nurture continuous partnerships with LMU schools and units as well as their assigned gift officers. Serve as the single point of contact for campus constituents looking to conduct a crowdfunding campaign. Understand the needs and objectives of campus partners and offer solutions that align with their goals. Educate groups on best approaches to peertopeer fundraising and assist them with utilizing LMUs online giving and crowdfunding platforms. 20
Manage the entire lifecycle of each digital campaign: from engaging the campus stakeholders and gathering key information to partnering with Marketing & Communications team to develop the communication plan email copy web and social media content and visual assets. Work closely with Sr. Data Analyst to build audience and segmentation strategies. Monitor progress to ensure deadlines are met for each campaign. 50
Collaborate with Alumni and Family Engagement team on developing a social media plan which highlights philanthropic impact of LMUs alumni and parents as well as promotes giving opportunities throughout the year. Work closely with Marketing & Communications to implement this plan ensuring that these messages are reaching target audiences across multiple platforms. 10
Track digital engagement metrics and identify trends to inform ongoing strategies. 5
Additional duties as assigned. 5
Loyola Marymount University Expectations
Exhibit behavior that supports the mission vision and values of the university. Promote an environment that supports diversity and inclusivity. Communicate and employ interpersonal actions that model high standards of professional responsible accountable and ethical conduct.
Experience/Qualifications
Bachelors degree in in Marketing Communications Nonprofit Management or a related field or commensurate experience.
Minimum 3 years of experience in digital fundraising marketing or a related area with a proven track record of successful online campaigns.
Strong understanding of digital marketing principles and experience with email marketing software (e.g. Salesforce Marketing Cloud) as well as with common social media and online giving platforms.
Excellent written and verbal communication skills.
Analytical skills to interpret data and make informed decisions.
Detailoriented process driven able to set and meet deadlines able to manage multiple projects simultaneously.
Outstanding interpersonal skills and ability to motivate others to accomplish objectives and build consensus. Demonstrated track record of contributing to a collaborative ethical and professional team environment.
The above statements are intended to describe the general nature and level of work being performed. They are not intended to be construed as an exhaustive list of all responsibilities duties and skills required of personnel so classified.
Reasonable Expected Salary:
$69000 $72000/annually
Salary offer commensurate with education and experience.
#HERC# #HEJ#
Salary range
$66600.00 $86600.00 Salary commensurate with education and experience.Loyola Marymount University a Carnegie classified R2 institution in the mainstream of American Catholic higher education seeks outstanding applicants who value its mission and share its commitment to inclusive excellence the education of the whole person and the building of a just society. LMU is an equal opportunity employer committed to providing an environment free from discrimination and harassment as defined by federal state and local law. We invite all persons in the full diversity of their being life experience and beliefs to apply. (Visit www.lmu for more information.Required Experience:
Director
Employment Type
Full-Time
