SEO Executive develops and implements strategies to improve a websites visibility and organic traffic on search engines involving keyword research onpage optimization link building and performance analysis.
Heres a more detailed breakdown of the role:
Responsibilities:
SEO Strategy Development & Implementation:
Develop and execute SEO strategies to improve website visibility and drive organic traffic.
Conduct keyword research to identify relevant keywords and phrases for target audiences.
Optimize website content and structure for search engines.
Implement onpage and offpage SEO techniques.
Build highquality backlinks to improve website authority and ranking.
Monitor and analyze website traffic and user behavior using analytics tools.
Technical SEO:
Perform regular website audits to identify technical issues improve site speed and ensure proper indexing by search engines.
Work with web developers to implement technical SEO best practices.
Content Strategy:
Collaborate with content teams to create SEOfriendly content that aligns with SEO goals.
Performance Analysis & Reporting:
Track and analyze SEO performance metrics such as organic traffic keyword rankings and conversion rates.
Identify areas for improvement and make datadriven recommendations.
Staying UptoDate:
Keep abreast of the latest SEO trends and best practices.
Other Responsibilities:
Manage SEO campaign costs and stay within budget
Coordinate with the website development team to ensure that the best SEO practices are executed throughout the website
Execute test runs identify trends and gather relevant results while working on SEO strategies