Retail Media Partnerships Strategy
Retail Media Partnerships Strategy
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Job Description
We are seeking an innovative and strategic Retail Media & Partnerships Strategy to shape the future of retail media and adtech across our regions and partners.
This role will drive the development and implementation of retail media and adtech strategies and campaigns ensuring alignment with business objectives while unlocking monetization opportunities across our partners within our diverse markets.
You will act as the regional business owner for all the Retail Media related placements and tools guiding their evolution through collaboration with Regional Centre of Excellence for AdOps Central Media Solutions and Central Product teams. You will also lead the gotomarket (GTM) strategies for new features and placements provide expertise in pricing packaging and reporting and drive knowledge upskilling within the organization. You will closely work with our Partnerships and Supplier management teams to tailor our unique offering for key regional partners and support the business discussions.
If you have a passion for retail media a sharp analytical mindset and the ability to align strategy with execution across multiple markets this role is for you.
Whats on the menu: Major responsibilities
Strategy Development: Build and implement the Commercial Retail Media strategy and drive the AdTech roadmap ensuring alignment with overall business and market goals.
AdTech Product Collaboration: Work closely with regional product owners to support the development of our AdTech tools (Delivery Hero Ads Data Insights Platform etc.) and frontend retail media placements ensuring their usability and monetization potential.
Placement Innovation: Identify and define new retail media placements for monetization working closely with Product teams for discovery and development.
GotoMarket Leadership: Plan and execute GTM strategies for rolling out new AdTech features and retail media solutions including monetization strategies in collaboration with the Centre of Excellence for Ad Operations.
Retail Media Guidelines: Develop and maintain GTM frameworks including pricing strategies placement specifics campaign reporting and SOPs. Define ways of working with Commercial Marketing and Subscription teams.
Retail Media Partnerships: Support Partnerships and Supplier management teams to tailor our unique offering for key regional partners and support the business discussions during QBRs and JBPs.
Upskilling & Training: Deliver training programs to upskill local Retail Media Partnership leads on retail media from foundational marketing knowledge to advanced negotiation strategies.
Performance & Landscape Analysis: Analyze the external eCommerce landscape and internal retail media performance to identify trends and growth opportunities.
Identify and Plan External Opportunities: Develop a strategy for B2B industry profileraising by identifying key external touchpoints such as conferences workshops and events and collaborating with internal teams to ensure impactful participation and representation.
Job Requirements:
6 years of experience in retail media adtech or eCommerce strategy/consulting ideally within fastpaced multimarket organizations
Expertise in Category Management or Brand/Digital/Trade Marketing
Strong analytical skills with a proven ability to interpret market trends and performance data to drive decisionmaking
Exceptional project management and crossfunctional collaboration skills
Proven track record in developing and executing gotomarket strategies for digital advertising products
Ability to provide effective training and upskilling programs from foundational to advanced topics
Excellent communication and stakeholder management skills with the ability to engage and influence senior leaders and external partners
Fluent in English with strong verbal and written communication skills
About Delivery Hero: As the worlds leading local delivery platform our mission is to deliver an amazing experience fast easy and to your door. We operate in over 70 countries worldwide powered by tech but driven by people. As one of Europes largest tech platforms we enable ambitious talent to deliver solutions that create impact within our ecosystem. We move fast take action and adapt. No matter where youre from or what you believe in we build we deliver we lead. We are Delivery Hero.
We believe diversity and inclusion are key to creating not only an exciting product but also an amazing customer and employee experience. Fostering this starts with hiring therefore we do not discriminate on the basis of racial identities religious beliefs color national origin gender identities or expressions sexual orientations age marital or disability statuses or any other aspect that makes you you. Just be yourself and we cant wait to see what value you bring to the role. Were as interested in your character as we are in your talent.
In July 2024 Delivery Hero SE merged three of its marketleading food delivery businesses foodora and Yemeksepeti in Europe and foodpanda in Asia. All three businesses now make up the secondlargest organization within the Delivery Hero Group and leading food and QCommerce delivery in 18 markets in both regions.
Additional Information :
We believe diversity and inclusion are key to creating not only an exciting product but also an amazing customer and employee experience. Fostering this starts with hiring therefore we do not discriminate on the basis of racial identities religious beliefs color national origin gender identities or expressions sexual orientations age marital or disability statuses or any other aspect that makes you you. We encourage you to let us know if you need any accommodations or specific accessibility support to ensure a smooth interview experiencejust include it in your application. Youre welcome to share your pronouns (he/she/they) right from the start so we can address you respectfully from our first contact.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
