Project Manager - Social Media

Overview:

Key Responsibilities:

• Develop and implement social media strategies and campaigns.
• Manage and oversee social media content creation and publishing.
• Monitor and analyze social media performance and engagement metrics.
• Collaborate with crossfunctional teams to ensure social media integration with overall marketing efforts.
• Manage social media advertising and promotional activities.
• Lead and supervise the social media team providing guidance and support.
• Stay updated with industry trends and best practices in social media marketing.
• Develop and manage social media calendars and scheduling.
• Identify and implement opportunities for social media growth and expansion.
• Track and report on social media KPIs and ROI.
• Ensure brand consistency across all social media platforms.
• Handle social media crisis and reputation management.
• Provide insights and recommendations for social media optimization.
• Oversee the management of social media budgets and expenditures.
• Stay informed about social media platform algorithm changes and updates.

Required Qualifications:

• Bachelor s degree in Marketing Communications or related field.
• Proven experience in social media management and marketing.
• Demonstrated success in developing and implementing social media strategies.
• Strong understanding of social media analytics and reporting.
• Excellent project management and organizational skills.
• Proficient in using social media management tools and platforms.
• Ability to lead and manage a team effectively.
• Strong communication and interpersonal abilities.
• Strategic and creative thinking in social media planning and execution.
• Ability to work in a fastpaced dynamic environment.
• Understanding of SEO and content marketing principles as they relate to social media.
• Experience in crisis management and problemsolving in social media context.
• Knowledge of advertising and promotional tactics on social media platforms.
• Ability to prioritize and manage multiple projects simultaneously.
• Uptodate with the latest social media trends and technologies.

team management,social media marketing,strategic planning,analytics,project management