A rapidly expanding B2B Lead Generation company have an exciting new career opportunity for an Insights Specialist in Johannesburg South Africa. You will work closely with multiple departments across the business helping ensure a data driven and insight led approach is applied to all stages of the campaign process. You will also be responsible for producing a high volume of reports across EMEA and North America. If you love working in the USA markets and have experience in a data analytics or reporting role then this job could be perfect for you!
Your key job responsibilities as the Insights Specialist in Johannesburg:
- Master the functionalities of Bombora Automata and IFP insights to become a proficient user
- Provide proactive insights and recommendations to assist Sales and Customer
- Success Managers in driving the growth of Tier 1 clients and agencies in the United States and the United Kingdom
- Collaborate with the Commercial Planning team to enhance campaigns strategically by leveraging audience insights ensuring a focused and achievable approach
- Contribute to campaign activation by generating and exporting Bombora audience segments for use in content syndication programmatic and paid social campaigns
- Assist in EndofCampaign reporting particularly when employing an AccountBased Approach (ABA) showcasing the impact of the campaign activities across Target Account Lists (TALs)
- Analyze results and evolving market trends to make informed recommendations for future activities and next steps
- Enhance reports by incorporating relevant supplementary insights on competitors audience dynamics and content trends
Requirements for this Insights Specialist job in Johannesburg:
- 12 years of experience in a role focused on data analytics or reporting
- Proficient in Microsoft Office particularly Excel and PowerPoint
- Ability to convey insights and present data analysis results through wellcrafted written reports
- Demonstrated aptitude for quickly mastering new tools and platforms
- Analytical mindset coupled with a genuine passion for exploring data identifying trends and extracting insights
- Exceptional attention to detail complemented by strong written and verbal communication skills
- Highly detailoriented and a logical thinker
- Enjoys the challenge of problemsolving and is adept at finding innovative solutions
- Wellorganized and excels in a fastpaced highvolume work environment
If you meet the above requirements for this Insights Specialist job in Johannesburg we would like to hear from you!
eCommerce, Manager, Management, Analytics, B2B Lead Gereration