Executive Marketing Director US

pstrongROLEstrong Executive Marketing Director USbrpp dirltrstrongLOCATIONstrong New York (Minimum Days a week in office)pp dirltrstrongREPORTS INTO strongSVP (This would be a role within the US Management Team only)pp dirltrstrongDIRECT REPORTS strongNone on day this would evolve over timepp dirltrstrongWho are westrongpp dirltrWe are the originators of influencer marketingpp dirltrInfluencer is an agency built at the intersection of creativity data and technology with a unique people power & platform power approachpp dirltrFrom big brand launches to shifting perceptions and from riding fast trends to driving footfall Influencer builds ideas with impact to deliver outcomes that drive your business forward via an unmatched client experiencepp dirltrCampaigns are underpinned by Influencers gamechanging proprietary technologies which are supercharged by official partnerships and data integrations with the worlds leading social platforms for realtime and accurate reporting Influencer is an Official Global Marketing Partner of both TikTok and Metapp dirltrWe believe the more tangible scaled outcomes that creators produce drive impact beyond just likes and impressions Influencer is championing the True Human Influence movement on a mission for creator campaigns to be judged in the same way as other media activationspp dirltrFounded by OG YouTube creator Caspar Lee & entrepreneur Ben Jeffries Influencer has been helping brands navigate the everevolving influencer marketing landscape since In that time they have developed valuable knowledge experience and technology that have enabled them to deliver thousands of campaigns for hundreds of brands in markets across the world Today Influencer has a team of of the best talent in the industry working across Europe North America and the Middle East From Google to CocaCola from Amazon to Microsoft and from TikTok to Meta they work with companies brands and agencies across every vertical building meaningful relationships between brands creators and their audiencesppbrbrpp dirltrstrongWhat are we looking forstrongpp dirltrReporting to the SVP The Executive Marketing Director US would have the ability to bring leadership experience and energy to growing our US businesspp dirltrWere looking for a fearless selfstarter who is strategic selfmotivated extremely collaborative and incredibly curious about brands culture communications and connectionspp dirltrOur entrepreneurial spirit is at the core of who we are We embrace rulebreaking innovation and hypothesis testing to deepen our understanding of our craft In this role you will build out a new strategy and take charge of its execution driving the rapid growth of our US business to amplify its momentum Think of this opportunity as an opportunity to create something VERY different from your traditional agency where we will stand tall above the status quo You will have the opportunity to shape and elevate our business with your strategic vision and handson approachpp dirltrstrongRoles & Responsibilitiesstrongppbrpulli dirltrp dirltrstrongUS marketing budget strongYou will plan and execute alongside the SVP NA our US marketing investmentplili dirltrp dirltrstrongFasttracking the US business growthstrong As a member of the US Management Team you are ultimately responsible for building and growing Influencer as a business in the US through strategies solutions and recommendations in partnership with your peersplili dirltrp dirltrstrongBuilding an industryleading brand reputationstrong (in partnership with the wider business) As the Executive Marketing Director US you adapt our positioning voice and reputation of the Influencer brand in the US and own the enablement of this inside the US business to build an army of aligned brand ambassadorsplili dirltrp dirltrstrongDelivering strong revenue impact strong(in partnership with Commercial teams) As the Executive Marketing Director US you are responsible for multiplying Influencers marketing investment and making performance reporting and tracking visible to various stakeholdersplili dirltrp dirltrstrongBuilding a hot talent magnetstrong (in partnership with our People team) As the Executive Marketing Director US you are responsible for ensuring our people and our prospective people in the US see Influencer as one of the most appealing places to workpliulpbrpp dirltrstrongWhat does success look like in days in the rolestrongppbrpulli dirltrBuild and sign off on US Marketing Roadmap & Strategy for the next monthsulli dirltrp dirltrChannels Email Social (Organic) Paid SocialDigital PR Account Based Marketing (ABM) Trade Events and IntermediariesLead Genpliullili dirltrp dirltrMobilize new positioning across all touchpoints (website sales tools etc)plili dirltrp dirltrOnboard new Suppliers following a selection process fitting with US Marketing Roadmapplili dirltrp dirltrEnsure positive feedbacksentiment from wider business around collaboration activity and joint ROI winspliulpbrpp dirltrstrongExperiencestrongpulli dirltrp dirltrWe are seeking a candidate with years of experience in marketing strategically shaping a brand or agency within the media spaceplili dirltrp dirltrWe want someone with experience executing brand vision with precision and professionalismplili dirltrp dirltrYou should have experience building social email experiential strategy and execution of this strategyplili dirltrp dirltrYou should have experience working with CRM processes and systems eg Hubspotplili dirltrYou should have experience in highvolume growth (preferably in the BB space)ulli dirltrp dirltrIf youre able to show how youve driven success through your Companys Paid Media and Webinars these are positives for us! (We want people to think of Creative ideas around these areas)pliullili dirltrp dirltrYou should have an understanding of what it takes to work with an earlystage companyplili dirltrp dirltrYou should be able to show evidence of success in growing a customer base from the ground upplili dirltrp dirltrCreative & Design should matter deeply to you and have a strategy and vision for how to execute across our platformsplili dirltrp dirltrYou have an appetite for new challenges and a constant drive towards improvementplili dirltrp dirltrYoure proactive able to think ahead and futureproof an organization for high growth and scaleplili dirltrp dirltrWe believe that being a leader means inspiring the full team around you We respect the autonomy and freedom of our team members and understand that learning goes both wayspliulp dirltrstrongInterview Processstrongpulli dirltrp dirltrFirst round minute call with our CEOplili dirltrp dirltrSecond round minute call with our SVP NAplili dirltrp dirltrFinal round Presentation to CEO US SVP Exec Director CVOplili dirltrp dirltrJoin the team & #MakeWaves pliulp dirltrstrong(some of our) Benefits & Perksstrongppbrpulli dirltrp dirltrk Plan (eligible after your first days of employment)plili dirltrp dirltr% cover for Medical & Dental with United Healthcareplili dirltrp dirltrCareer Framework approach to levelling to ensure our compensation and progression is competitiveplili dirltrp dirltr days of Paid Time Off ( Public Holidays which can be flexed to your needs)plili dirltrp dirltrOffice first hybrid approach with days in our NY HQ (Flatiron)plili dirltrp dirltrYearly tenure celebrationsplili dirltrp dirltrCompany wide offsites seasonal celebrations and eventsplili dirltrp dirltrIn office snacks & monthly lunchespliulpbrbrpp dirltrAt Influencer were committed to cultivating an environment that promotes diversity equity and inclusion We promote DEI in our workplace and are a global community who believe our unique qualities should be celebrated We want everyone at Influencer to bring their authentic selves to work everyday irrespective of age disability (including hidden disabilities) gender gender identity or gender reassignment marriage and civil partnership pregnancy and maternity race religion or belief or sexual orientation Diversity Equity & Inclusion is embedded into everything we do at Influencer and is a part of our culture All we ask is that you have a passion for Influencer Marketing and a desire to be a part of one of the fastest growing companies within this exciting industryp