Loyalty Marketing Manager

Lead marketing plan and communication development to drive point purchasing behavior of members

Responsible for overseeing the execution and launch of all full price and promotional events

Foster and support 360 degree marketing strategies and online execution for major brand initiatives

Drive divisional, brand and corporate marketing plans aligned with Women’s and Children’s business

Assist in managing weekly event/promotional meetings

Partner closely with Stores and Factory Store teams to maintain marketing is omni channel

Deliver on loyalty program goals, including enrollment, engagement, and retention

Develop and execute the loyalty marketing program monthly calendar

Collaborate with digital and brand marketing teams to create interesting campaigns that contribute to the program’s strategic initiatives

Partner with IT teams to ensure technical features and functions are meeting expectations and contributing to a positive customer experience

Manager Loyalty MarketingQualific