Sales Operations Manager
Job Summary
Role Overview
In todays fast-evolving business landscape operational excellence is the ultimate competitive advantage. As our Manager - Sales Operations you wont just manage standard CRM workflowsyou will be the strategic engine driving Go-To-Market (GTM) velocity and efficiency. This dynamic role requires a highly adaptable execution-focused professional who views the sales ecosystem as a constantly evolving product. Sitting at the intersection of Sales Marketing Customer Success and Finance you will translate data-driven insights into frictionless revenue processes. If you possess the learning agility to master new tech stacks instantly the cross-functional empathy to align diverse teams and the analytical rigor to clear roadblocks from the sales cycle this role offers the perfect platform to scale our revenue operations.
The Impact You Can Create
Accelerate GTM Velocity: Streamline and automate the end-to-end sales lifecycle reducing administrative friction and maximizing the time reps spend selling.
Unify the Data Ecosystem: Build a single source of truth across the revenue organization enabling leadership to make agile data-driven decisions during market pivots.
Foster Cross-Functional Synergy: Act as a consultative partner across Sales Marketing Finance and Product to eliminate operational silos and build seamless customer journeys.
Scale the Tech Stack: Modernize and optimize our revenue tool ecosystem ensuring high user adoption and rapid integration of next-generation tools.
Roles & Responsibilities (R&R)
1. Process Optimization & Lifecycle Strategy
Design implement and continuously refine sales workflows (from lead routing to contract execution) to optimize sales productivity.
Identify operational bottlenecks in the sales funnel and deploy creative automated solutions to resolve them.
Maintain a continuous feedback loop with frontline reps to ensure processes support rather than hinder their daily workflows.
2. Cross-Functional Pipeline & Forecasting
Partner closely with Sales Leadership and Finance to manage forecasting models pipeline hygiene and territory allocations.
Validate pipeline health data conversion metrics and historical trends against the Annual Operating Plan (AOP).
Drive structured data-backed forecasting rhythms that give the executive team predictable visibility into revenue.
3. Tech Stack Governance & Innovation
Oversee the administration and optimization of our CRM platform and integrated sales tools (e.g. sequencing conversation intelligence and enrichment platforms).
Evaluate test and deploy emerging operational technologies prioritizing architectural flexibility and vendor-agnostic scalability.
Enforce rigorous data hygiene and compliance frameworks across all integrated systems.
4. Advanced Analytics & Business Intelligence
Build and maintain intuitive executive-level dashboards that track key GTM performance indicators (KPIs) like win rates sales velocity and rep productivity.
Deliver actionable operational insights during Quarterly Business Reviews (QBRs) to shape strategic resource allocation.
5. Change Management & Enablement Collaboration
Lead the rollout of new operational processes and system updates ensuring high adoption through clear documentation and empathetic training.
Partner with Sales Enablement to translate system data into tailored coaching opportunities for the revenue team.
Qualifications :
Skills & Core Competencies
Adaptability & Learning Agility
Ecosystem Fluidity: The ability to rapidly learn adopt and integrate new AI-driven tools data sources and software into the existing GTM stack.
Resilience in Dynamic Environments: Comfort shifting operational strategies mid-quarter in response to macroeconomic changes or organizational scaling.
Proactive Problem Solving: A natural curiosity to look beyond surface-level metrics question historical operational assumptions and experiment with novel workflows.
Cross-Functional & Collaborative Experience
Stakeholder Alignment: Proven ability to drive consensus between quota-driven sales leaders process-oriented ops teams and financially minded executives.
Translational Communication: The skill to simplify highly technical data architectures or system limitations into clear strategic business outcomes for non-technical partners.
Empathetic Operations: A user-first mindset that prioritizes the representatives daily experience when designing administrative rules.
Technical & Domain Expertise
CRM Architecture: Advanced configuration and management experience in enterprise CRM platforms (e.g. Salesforce HubSpot).
Revenue Analytics: Deep understanding of B2B revenue metrics (ARR/NRR pipelines conversion ratios sales cycle lengths) and data visualization tools.
Project Management: Demonstrated capability in running complex multi-stakeholder systems migrations or process overhauls.
Qualifications & Experience
Proven Track Record: Solid experience running operations within a fast-scaling startup or a mature corporate GTM environment.
Cross-Functional Background: Diverse experience working directly withinor closely alongsideSales Ops RevOps Marketing Ops or Corporate Finance is highly valued.
Platform & Domain Recognition: Technical certifications in major CRM platforms or revenue analytics methodologies are preferred.
Commitment to Continuous Growth: A documented history of continuous learning upskilling in data science automation scripting or modern AI operations tools.
Additional Information :
At Freshworks we have fostered an environment that enables everyone to find their true potential purpose and passion welcoming colleagues of all backgrounds genders sexual orientations religions and ethnicities. We are committed to providing equal opportunity and believe that diversity in the workplace creates a more vibrant richer environment that boosts the goals of our employees communities and business. Fresh vision. Real impact. Come build it with us.
Remote Work :
No
Employment Type :
Full-time
About Company
Freshworks makes it fast and easy for businesses to delight their customers and employees. We do this by taking a fresh approach to building and delivering software that is affordable, quick to implement, and designed for the end user. Headquartered in San Mateo, California, Freshwork ... View more