Assistant General Manager Marketing

We are looking for a dynamic and experienced professional to join us for a Marketing Strategy role at Runwal Realty.

Core Responsibilities

Brand & Campaign Leadership

• Lead end-to-end marketing for marquee developments from positioning to execution.
• Craft differentiated narratives that elevate projects into landmark propositions.
• Drive integrated ATL-first campaigns with strong synergy across digital and on-ground channels.
• Ensure all communication reflects a refined luxury brand tonality.

Customer Experience & Spatial Storytelling

• Design and institutionalise best-in-class customer journeys across touchpoints.
• Lead site experience arrival moments and spatial storytelling as extensions of the brand.
• Translate project vision into immersive customer experiences.

Content Films & Cultural Relevance

• Lead the creation of films brand AVs walkthroughs and visual storytelling initiatives.
• Manage celebrity and influencer integrations with a strong focus on brand fit and cultural relevance.
• Build a high-impact content ecosystem balancing storytelling and performance.

Innovation & Technology-Led Marketing

• Drive the use of immersive walkthroughs AI-led visualisation renders and digital experiences.
• Introduce innovative storytelling formats and new-age marketing tools.

Experiential Marketing & Engagement

• Conceptualise and execute high-impact launches events and curated engagements.
• Create differentiated customer and channel partner engagement formats.

Social & Digital Brand Stewardship

• Oversee social media and digital ecosystems to maintain a premium and cohesive brand presence.
• Guide agencies and partners to deliver impactful content and engagement.

Business Alignment & Revenue Integration

• Align marketing strategies with pricing phasing and inventory priorities.
• Drive demand generation conversions and data-backed campaign performance.
• Ensure effective budget utilisation while maximising impact.

Ideal Profile

• 1015 years of experience in luxury/premium real estate or allied sectors.
• Proven track record in leading iconic launches and high-impact campaigns.
• Strong expertise in brand-building storytelling and customer experience.
• Ability to operate strategically as well as executionally in a fast-paced environment.
• Experience working with leading agencies creators and cross-functional teams.

Interested candidates can share their updated profiles/applications.

Required Experience:

Director