Area Business Manager
Coimbatore - India
Job Summary
Job Details:
Designation: Area Business Manager (ABM)
Job Location: Coimbatore
Role Objective:
We are looking for an experienced and result-oriented Area Business Manager to lead and grow the OTC business across South Kolkata. The candidate will be responsible for managing the entire territory through a retail-driven sales model leading a field sales team driving secondary sales and ensuring strong coverage of chemists and retail outlets.
Key Responsibilities:
• Drive sales growth and achieve business targets for the assigned territory.
• Lead mentor and monitor a team of field sales representatives.
• Ensure effective coverage and productivity of the team across the territory.
• Drive secondary sales through strong retail execution and outlet activation.
• Build and maintain strong relationships with chemists retailers and key trade partners.
• Ensure product availability visibility and promotion at retail outlets.
• Monitor market trends competitor activities and customer feedback to identify growth opportunities.
• Conduct regular field visits and joint working with team members to improve performance.
• Track territory performance and implement action plans to achieve business objectives.
• Ensure timely reporting review of sales performance and adherence to company processes.
• Collaborate with internal stakeholders to support business growth and market expansion.
Eligibility Criteria:
• Qualification: Graduate (Mandatory)
• Age: Up to 40 Years
• Experience: Must be from an OTC background only.
• Must currently be handling a team in a retail-driven sales model.
• Strong experience in chemist coverage retail sales execution and secondary sales generation.
• Candidates from prescription/doctor-call-focused pharmaceutical sales roles will not be considered.
• Proven experience in achieving sales targets and managing field teams.
• Prior experience in consumer healthcare OTC wellness or self-care products will be preferred.
Required Skills:
Sales Growth Territory Management Field Sales Team Leadership Mentoring Monitoring Secondary Sales Retail Execution Outlet Activation Relationship Management Product Availability Visibility Promotion Market Trend Analysis Competitor Activity Monitoring Customer Feedback Analysis Field Visits Performance Tracking Action Planning Reporting Sales Performance Review Adherence to Company Processes Collaboration with Internal Stakeholders Retail-Driven Sales Model Chemist Coverage Retail Sales Execution Sales Target Achievement Managing Field Teams OTC Background Consumer Healthcare Wellness Products Self-Care Products