Vendor PreSales Specialist (Dell)

Whyyoulllove Softchoice:

At Softchoice a World Wide Technology (WWT) company we work together to make a new world happen. As an IT solutions provider serving U.S. commercial and SMB organizations as well as the entire Canadian market we help organizations turn ambition into realworld outcomes. We do this through the delivery of secure cloud AI software and digital workplace solutions that enable agility innovation and growth.

With a highly engaged high-performing team we are certified as a Great Place to Work in both Canada and the United States and have been recognized as a Best Workplace in Canada for more than 20 years. We stand proudly for our people and their success through career development and advancement and continuously strive to do whats good for our people and communities.

As part of WWT we connect customers to the global scale advanced innovation world-class partnerships and deep expertise of a leader in AI and digital transformation. This includes access to WWTs Advanced Technology Center (ATC) a collaborative ecosystem featuring state-of-the-art hardware and software that enables customers and partners to conceptualize test and validate innovative solutions before deploying them at scale.

The impact you will have:

Do you have a passion for driving solutions through developing strong relationships

As our Dell Vendor Sales Specialist youll understand the challenges customers have with client hardware in their environment and solve those challenges through delivery of PCs AIPCs and various workplace client hardware such as peripherals and accessories. IT Lifecycle services are also relevant to recommend to the customer based on their needs.

You will coordinate and execute sales strategies across multiple sales districts and channels. Grow customers through competitive tactics while retaining and enriching base of existing accounts. Manage local vendor partnerships to ensure successful execution of solutions.

What youll do:

• Managing Dell pipeline of sales opportunities supporting multiple different technology partners.
• Providing pre-sales support to Sales Representatives and customers for client hardware solutions
• Identifying new hardware buying accounts and prospects upsell/cross-sell opportunities on existing customer base
• Developing customer proposals and pricing comparisons for vendor hardware solutions.
• Delivering product roadmap for customers.
• Developing and delivering training to Sales teams on vendors products and services.
• Engaging with local Sales teams to sell jointly into sales territories and customer accounts.
• Prepare and present training content to sellers and the sales team
• Co-ordinate with vendor AEs attend events and be a speaker depending on the event.
• One Dell Way-Self serve- Build quotes in Premier (May 2026)

• Attend in-person events and trainings; required to participate and/or lead (Ex: One Dell way)
• Participate in Dell Client- Tech Refresh
• Drive net new Dell customer wins/logos - priority #1
• Track volume of quotes w/ expectation to continue to increase
• Hold 6 proactive calls per week introducing SC value prop and/or new offers
• Attend 4 team meetings per month
• Work in tandem with alliance managers on ACQ-type promotions & campaigns
• Timely response to existing volume of requests
• Focus on ISG upsell/cross sell by analyzing existing pipeline and creating touchpoints to ensure cross-sell/upsell for servers and storage. Engage with ISG Dell VSS

What youll bring to the table:

• Excellent customer-facing presentation skills.
• Excellent verbal and written communication skills.
• Confidence in executive-level meetings.
• Ability to develop strategy and tactics to meet business objectives.
• A strong sense of competition and refusal to lose.
• The ability to be self-managed and motivated.
• 4 years of relevant industry experience with 3 years sales or presales capacity
• Must have work experience in IT industry in sales or presales
• Strong vendor licensing background.
• Strong knowledge of Microsoft Office (Outlook Word Excel PowerPoint).
• Strong PC OEM and other workplace hardware industry knowledge
• Post-Secondary Degree or equivalent preferred.
• Ability to travel for vendor events as necessary

Compensation:

A reasonable estimate of the current base pay range for this position in Canada is $62000 to $77000 annually 20% as target incentives.

Actual salary will be based on a variety of factors including location experience skill set education and related certification. The range for this position in other geographic locations may differ.

Softchoice offers a comprehensive and competitive benefit plan to all full-time employees which includes:

• Health and Wellbeing: Medical and Dental Care Employee & Family Assistance Program

• Financial Benefits: RRSP/DPSP Retirement Savings Plan with Company Matching Life and Disability Insurance

• Paid Time Off: Vacation and Sick Leave Holidays Parental Leave Volunteer Days Bereavement Leave

• Additional Perks: Employee Discount Program

Not sure if you qualify Think about applying anyway:

We understand that not everyone brings 100% of the skills and experience for the role.

At Softchoice we offer opportunities to a diverse group including those with a variety of workplace experiences and backgrounds. Whether you are new to corporate tech returning to work after a gap in employment or looking to transition and take the next step in your career we are excited to learn more about you and encourage you to apply.

Why Youll Love Working Here:

• The People: Youll thrive in our collaborative environment surrounded by incredible colleagues who foster support and innovation driving our collective success
• High-Performing Culture: At Softchoice we are dedicated to achieving our goals and committed to success for our customers and each other
• Flexibility: Plan your workdays in a way that suits you best
• Award-Winning Workplace: Proudly recognized as a Great Place to Work for 21 consecutive years
• Inclusive Culture: We are committed to a company culture where every team member can be their authentic self
• Competitive Benefits: Benefit from competitive perks that start on day one

Inclusion & Equal opportunity employment:

We are an equal opportunity employer committed to diversity inclusion & belonging. People seeking employment at Softchoice are considered without regard to any protected category including but not limited to race color religion national origin age sex marital status ancestry disability veteran status gender identity or sexual orientation.

Require accommodation We are ready to help:

We are proud to provide interview & employment accommodation during the recruitment and hiring process. If you require any accommodation to apply or interview for a position please reach out directly to. We are committed to working with you to best meet your needs.

Our commitment to your experience:

We are committed to the safety of all applicants and team members. With that in mind we have implemented digital interviewing for everyone. We understand that you may need to interview with distractions around you (such as children or furry friends) and we will be doing the same.

Before you start with us we will conduct a criminal record check verify your education and check your references.

When you join Softchoice we will onboard you remotely. Dont worry. Its quick simple and youll be connected with your new team in no time.

Job Requisition ID:7635

EoE/M/F/Vet/Disability

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