Transformation Director

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

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Role Summary and Impact

EssenceMediacom part of WPP is a new breed of media agency. Grounded in analytics & insights and powered by data & technology we believe in the power of media and creative to drive breakthroughs for the worlds best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy built on data & technology built for people & algorithms built around diverse schools of thought built to test & learn at scale and crucially built to evolve.

As the Transformation Consultant (Director) you are a strategic leader responsible for spearheading the digital transformation agenda for key clients primarily CBA. This pivotal role aligns EssenceMediacoms capabilities with client strategic objectives driving innovation digital performance excellence and embedding data and technology maturity. You will deliver measurable performance outcomes across the clients digital ecosystem demonstrating the full breadth of EssenceMediacoms expertise to achieve breakthrough results and evolve product solutions and processes. You will build strong relationships with key client stakeholders and internal teams focusing on identifying opportunities driving incremental outcomes and leading initiatives that enhance performance marketing and digital maturity.

Core Responsibilities

• Develop and implement comprehensive digital performance and measurement roadmaps aligning with client OKRs and utilizing transformation tools and processes. Define measurable milestones and governance structures (e.g. QBRs scorecards).
• Establish and optimize RACI (Responsible Accountable Consulted Informed) and workflows for hybrid team models (EssenceMediacom Media Monks client teams external partners like Google/Meta) ensuring robust digital performance and measurement maturity.
• Lead the coordination of data and technology projects across client business units ensuring alignment with business cases data governance and effective senior stakeholder communication.
• Own and evolve client measurement frameworks establishing structured strategic learning agendas in collaboration with internal analytics teams (including WPP Medias Choreograph) to deliver cross-discipline media measurement.
• Showcase EssenceMediacom products tailored to client needs driving innovation and breakthrough work through strategic publisher relationships and product updates. Provide expert guidance on digital data/tech and performance progression.
• Lead key initiatives that build performance marketing and digital maturity solutions for clients such as Agentic Workflows.

Skills and Experience

What Makes You Great

• Extensive experience in digital transformation media or marketing consulting with a focus on data technology and performance.
• Exceptional stakeholder management and communication skills with the ability to translate complex strategies into clear executive-ready narratives.
• Profound expertise in digital advertising technologies including DSPs analytics platforms DMP/CDP clean rooms identity solutions and advanced measurement frameworks.
• Strong strategic thinking in digital media planning capable of elevating client capabilities in collaboration with internal teams.
• Proven thought leadership acting as a mentor to digital teams and enhancing the agencys profile with key clients.
• Solid commercial acumen including revenue growth opportunity identification and financial forecasting.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment toBe Extraordinary investing in our employees to inspire transformational creativity. We alsoLead Optimisticallyfirmly believingin andChampioning Growth and Developmentfor every individual. This commitment allows WPP Media employees toleveragethe extensive global WPP Media & WPP networks to pursue their passions build vital professional connections and learn at thecutting edgeof marketing and advertising.

WeCreate an Open environmentbuilt on trust and respect where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office eventsshowcasingteam wins sharing thought leadership and celebrating holidays and milestone events.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens whenweretogether fostering creativity collaboration and connection in this open and supportive environment. If yourequireaccommodations or flexibility please discuss this with the hiring team during the interview process.

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