Strategic Launch Lead

AbbVie is currently seeking a Strategic Launch Lead on a 6 month Max Term Contract. This is a high-impact opportunity to shape the commercial launch strategy for priority indications across AbbVies market-leading Immunology portfolio partnering with senior leaders and cross-functional teams to build compelling customer-centric strategies that deliver strong market impact and sustainable growth. As the custodian of launch strategy you will translate business objectives into robust commercial plans grounded in customer insight champion innovation and accountability and lead complex cross-functional agendas to ensure each indication launches with a strong strategic foundation and clear execution priorities. 

KEY DUTIES AND RESPONSIBILITIES

• Develop and articulate a clearpre-launch and launch readiness brand strategyaligned to affiliate priorities business objectives and customer needs 
• Partner with senior leaders and cross-functional stakeholders to define thelaunch vision priorities and key strategic choicesrequired to enable successful pre-launch preparation and launch execution.  
• Use market customer competitor and environmental insights to shapepre-launch opportunities launch planning and decision-making. 
• Lead strategic planning processes to ensure pre-launch and launch strategies aredifferentiated viable and executable.  
• Look beyond traditional Rx models to explore innovative approaches for reaching and engaging patients in aself-pay market leveraging new technology digital solutions and patient support programs to enhancepre-launch readiness access adoption and launch impact. 
• Drive integrated planning by defining readiness milestones success factors and launch narratives grounded in customer insight and market realities.
• Partner across functions to identify risks gaps and dependencies that could impact successful execution.
• Collaborate closely across business units to develop a corporate account engagement strategies strengthen market penetration and refine value propositions across priority accounts.  
• Work in partnership with business units on education and patient support initiatives that enhance customer experience improve access and support successful launch readiness and adoption. 
• Drive disciplined execution of the brand plan through strong governance clear accountability and prioritisation across key stakeholders. 
• Work closely with PMO commercial medical market access regulatory Area Commercial IMCO and other relevant teams to ensure integrated delivery. 
• Monitor progress against strategic and pre-launch objectives identifying risks dependencies and opportunities and recommending corrective actions where needed.  
• Ensure decisions are made with a clear balance of customer value business impact operational feasibility and broader organisational alignment. 
• Champion innovative thinking to strengthen pre-launch readiness launch effectiveness and customer engagement. 
• Drive the adoption of new ways of working tools and methods that enhance pre-launch planning execution and agility. 
• Amplify the use of AI and other enabling technologies to accelerate pre-launch innovation improve decision-making and expand customer reach ahead of launch.  
• Share learnings and insights across teams to continuously improve pre-launch capability launch preparedness and readiness for successful execution.  
• Represent the affiliate externally where appropriate to support thought leadership innovation and pre-launch excellence. 
• Establish and track key measures of success for brand strategy pre-launch readiness and pre-launch planning performance. 
• Use structured governance to monitor delivery against pre-launch milestones identify issues early and enable timely interventions. 
• Support organisational change required to prepare for new brand strategies processes and ways of working ahead of launch. 
• Build capability and alignment across stakeholders to support effective pre-launch execution and readiness for launch adoption. 
• Report any adverse event within 24 hours as per AbbVies policies and procedures. 
• Proactively participate in AbbVies WHS programs adhere to policies and always promote a safe work environment. 
• Adhere to AbbVies internal codes of conduct and compliance processes. 
• Other ad hoc duties such as administrative duties as requested. 

Qualifications :

• Advanced degree in Business Administration Life Sciences or a related field; with proven track record in brand strategy brand planning launch development or commercial leadership roles
• Launch planning brand execution cross-functional launch preparation compelling brand storytelling and short- and long-term strategic direction
• Commercial leadership background with demonstrated commercial acumen customer-centric mindset and understanding of market access stakeholders economics and decision-making to enable patient access
• Strong strategic thinking and analytical skills with ability to gather analyse and synthesise data to generate impactful insights that drive action deepen customer intimacy and fuel curiosity
• Drive adoption and alignment across complex matrixed organisations whilst managing ambiguity and prioritising multiple competing demands
• Effective relationship management with senior stakeholders cross-functional teams and internal partners to exceed shared goals
• Strong influence and communication skills to inspire action through compelling narratives that convey value for customers peers and leaders across diverse audiences
• Deliver tailored experiences using real-time data advanced analytics and AI to reflect customers unique preferences and behaviours
• Uses market and competitive intelligence as the key forces and dynamics inside and outside the organisation that guide strategic decisions
• Experience in regulated and matrixed environments highly desirable

Additional Information :

AbbVie is an equal opportunity employer and dedicated to fostering an inclusive flexible and supportive workplace that values and respects every individual. We are committed to operating with integrity driving innovation transforming lives and embracing diversity and inclusion. It is AbbVies policy to employ qualified persons of the greatest ability. We ensure a fair and inclusive recruitment process without discrimination against any employee or applicant because of and not limited to race religion age physical or mental disability gender identity or expression sexual orientation or marital status. Our hiring process is flexible and accessible so if you have any specific requests or accessibility requirement please feel comfortable to let our team know by emailing  or speaking with your Recruiter and well make any necessary adjustments to accommodate your needs.

WAYS WE WORK

• All For One Abbvie; We weigh all decisions against the common good. We inspire share and create as a team. We solve problems for all rather than serving our immediate team.
• Decide Smart & Sure; We make intelligent decisions to create the best outcomes. We act quickly embrace experimentation and learn what doesnt work and get on to what does.
• Agile & Accountable; We streamline and eliminate unnecessary obstacles. We plan but adapt as we go. We delegate and make tough decisions to ensure focus on results staying keenly aware of the urgency in all we do.
• Clear & Courageous; Open honest candid dialogue is core to our work and how we act with each other. We share information freely and continuously to find solutions. We admit mistakes. We grow stronger by putting the courage of our conviction to the test.
• Make Possibilities Real; We question with endless curiosity. Were never satisfied with good enoughpatients depend on us to deliver more. We challenge ourselves to find creative constructive solutions to turn possibilities into reality.

CODE OF CONDUCT & BUSINESS INTEGRITY STATEMENT

• AbbVie is committed to observing high integrity and ethical standards in all its business dealings with our customers with each other business partners and suppliers. 
• AbbVie as a responsible corporate citizen will adhere to these standards as well as to local national and international laws. 
• All AbbVie employees are responsible for maintaining the Companys reputation for conduct in accordance with the highest level of business integrity ethics and compliance with the law. 
• Soliciting and/or accepting/attempting/offering bribes or any illegal gratification is therefore cause for immediate dismissal. 
• AbbVie is committed to operating with integrity driving innovation transforming lives serving our community and embracing diversity and inclusion. 

AbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled. 

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Work :

No

Employment Type :

Contract