Social Media Marketing Specialist
Job Summary
This is a remote position.
Maintain Technology is a Brisbane-based technology and consulting company supporting organisations across digital transformation automation workforce solutions and enterprise technology delivery. We work closely with clients across industries including construction utilities engineering and enterprise services helping businesses improve operations through technology systems and scalable delivery solutions.
As we continue to grow our digital presence and expand our market reach we are looking for an experienced and highly independent Social Media Marketing Specialist to plan execute and optimize paid advertising campaigns across key digital platforms. This role is best suited for someone agile adaptable and capable of executing quickly with a high degree of autonomy in a fast-paced startup environment.
- Plan launch manage and optimize paid advertising campaigns across Google Ads Facebook / Meta Ads Instagram Ads LinkedIn Ads
- Monitor campaign performance and continuously optimize for conversions engagement and ROI
- Develop audience targeting and retargeting strategies
- Analyze campaign data and provide actionable insights and recommendations
- Support lead generation and brand awareness initiatives
- Collaborate with internal stakeholders on campaign direction messaging and growth strategies
- Assist with content planning and digital campaign execution
- Stay updated on social media trends platform updates and digital marketing best practices
- Minimum 35 years of experience in social media marketing and paid advertising
- Strong hands-on experience with: Google Ads Meta Ads Manager Facebook Pixel and conversion tracking Campaign reporting and analytics
- Experience with marketing automation platforms (Zapier Make / Integromat)
- CRM integration and lead workflow automation
- Familiarity with email automation tools (Klaviyo ActiveCampaign or similar)
- Scheduling and social management tools (Buffer Hootsuite or Later)
- Basic understanding of webhooks and API-based workflows
- Proven ability to manage campaigns independently with minimal supervision
- Self-driven proactive and solutions-oriented
- Comfortable working in a fast-paced and evolving startup environment
- Agile and adaptable with the ability to manage shifting priorities
- Strong communication and organizational skills
- Experience working with Australian businesses or clients is highly preferred
- LinkedIn Ads experience
- Canva or basic creative design skills
- SEO and email marketing knowledge
- Experience within recruitment technology consulting or B2B industries
- Familiarity with CRM and automation tools
- Flexible remote working environment
- Opportunity to work directly with an agile Australian startup team
- High ownership and autonomy in your role
- Fast-paced environment with opportunities to contribute ideas and strategy
- Exposure to international projects campaigns and clients
- Collaborative and outcome-driven culture
- Potential for contract extension and long-term engagement based on performance
- Work with a team that values initiative adaptability and continuous improvement
Required Skills:
Minimum 35 years of experience in social media marketing and paid advertising Strong hands-on experience with: Google Ads Meta Ads Manager Facebook Pixel and conversion tracking Campaign reporting and analytics Experience with marketing automation platforms (Zapier Make / Integromat) CRM integration and lead workflow automation Familiarity with email automation tools (Klaviyo ActiveCampaign or similar) Scheduling and social management tools (Buffer Hootsuite or Later) Basic understanding of webhooks and API-based workflows Proven ability to manage campaigns independently with minimal supervision Self-driven proactive and solutions-oriented Comfortable working in a fast-paced and evolving startup environment Agile and adaptable with the ability to manage shifting priorities Strong communication and organizational skills Experience working with Australian businesses or clients is highly preferred Nice to Have LinkedIn Ads experience Canva or basic creative design skills SEO and email marketing knowledge Experience within recruitment technology consulting or B2B industries Familiarity with CRM and automation tools