Social Media Lead
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Job Summary
About Us:
Showpo is the Australian owned global social media led ecommerce brand redefining fashion retail for the new generation. Showpo was established in Sydney in 2010 from our Founder & CEO Jane Lus garage. Forward to now we have disrupted the traditional retail model are a global fashion destination and one of Australias home grown true global success stories. We pride ourselves on empowering women worldwide and being one of Australias largest and most successful social media brands.
The Position
This exciting Social Media Lead position is responsible for leading the day-to-day execution and optimisation of Showpos social media presence ensuring the brand is elevated platform-native and commercially impactful at a critical time as we look to further grow our US business!
This role owns the social content ecosystem across key channels driving strategic content planning creator and community engagement and performance-led optimisation. Working closely with Brand Creative Ecom and Marketing the Social Media Lead ensures social content strengthens brand world deepens audience connection and contributes to business growth whilst also mentoring our more junior team members.
- Own the execution of Showpos social media strategy in alignment with broader marketing and brand goals
- Oversee the creation of high-performing social content across video stills storytelling series and reactive moments
- Collaborate closely with Brand Creative Design Ecom and Campaign teams to deliver integrated social rollouts
- Monitor social performance across reach engagement saves shares profile activity and assisted commercial outcomes and deliver regular reporting and insights that translate performance into actionable improvements
- Ensure Showpos community engagement feels authentic timely and aligned with brand voice
- Support paid social activity through briefing creative alignment and performance monitoring
- Stay across emerging social trends platform updates tools and creator best practices and bring new ideas into execution
- 3 years experience in social media execution within a fast-paced brand environment (fashion desirable)
- Deep understanding of platform-native content performance drivers and social-first storytelling
- Required to confidently appear on camera bringing a polished brand-aligned presence and contributing to engaging team led content series
- 50% staff discount monthly staff sample sales dog-friendly office plus discounts at places such as Peaches Pilates studios and the cinema!
- Showpo paid 24/7 GP access through our Updoc employee healthcare benefit! (Including prescriptions and referrals sent straight to your phone)
- Enjoy financial advice and discounts through our Commbank Workplace Banking Program
- We encourage our team to make time for fun - from Games Night and Parties to Friday bubbles and our I S**t Rainbow recognition awards
- Plus: brekkie bar EAP mental health support Showpo Coffee Club Showpo Wellness Club
- What matters to us - we support The Hunger Project through our donations staff sample sales yearly edits and awareness.
- We were recently the first ever business in Australia to gain our Endometriosis friendly workplace accreditation through Endometriosis Australia
About Company
Shop the latest women's fashion online at Showpo. 1000s of on-trend styles with new drops daily. 24/7 Customer Support, Fast Shipping & Extended Returns.
