Senior Social Media Specialist
Job Summary
Job Description
Job Summary
As Senior Social Media Specialist you will play a key role in bringing Domains social strategy to life across our channels. A passionate social content expert you are up to date with the latest social trends and best practices. You have experience producing end-to-end social media content that drives audience acquisition brand engagement and revenue goals. You will support the Social Media Manager in translating our Marketing goals into engaging social activity that support our key customer segments. Your innate understanding of what makes for engaging inspiring and exciting social content will help us excel across our core social platforms - Facebook Instagram TikTok and Youtube. A motivated and curious creative thinker and collaborator you will partner with relevant stakeholders around the business to deliver a best-in-class social content experience that positions Domain as the partner for Australians on their property journeys.
What You Will be Doing:
- Actively support the implementation of the Domain Groups (Domain All homes Commercial Real Estate) social strategy.
- Support the Social Media Manager & Head of Production in the daily operations across social media including the creation and curation of always-on content content calendar management video production and reporting.
- Monitor social campaigns and always-on activity providing feedback and analytics to stakeholders to drive efficiencies and optimisations
- Work closely with the Digital Acquisition team to ensure the effective and cost efficient delivery of social content campaigns.
- Support the Social Media Manager in the delivery of social strategies and assets for Customer Segment Marketing (Consumer & Agent) and represent Social at regular marketing forums.
- Proactively generate and pitch editorial and video ideas to the Content Marketing and Video teams that support audience acquisition brand engagement and revenue goals across our social channels.
- Actively help manage risk reputation and crisis across social media with Customer Service PR & Communications Legal and our external agency partners.
- Champion advocate and educate wider business on social best practice and provide recommendations to the business on emerging social channels tools and trends
Our Ideal Candidate
- Comprehensive knowledge andunderstanding of current and upcoming trends in social media including platform best practice their demographics and how they can be deployed in different scenarios
- Strong visual eye across photography and video production
- Experience managing and influencing multiple stakeholders to drive the best outcomes
- A creative thinker with a passion for pop-culture lifestyle and social media trends
- Strong attention to detail and excellent written and verbal communication skills
- Degree in Marketing Communications or Media.
- 5 years experience in social media or content marketing.
- Experience creating and scheduling content across Facebook Instagram TikTok and Youtube
- Experience working in multimedia production including video and photography
- On-screen confidence and end-to-end content creation skills with the ability to feature as on-camera talent and self-edit Reels and TikToks.
- Wordpress Hootsuite Later and Canva experience are highly favoured.
About Domain part of the CoStar Group
Domain is one of Australias most trusted and loved property brands helping millions of Australians find their dream home and stay informed about the property market. Now Domain has joined forces with CoStar Group a global leader in real estate information analytics and online marketplaces to take the next big leap in property technology and data innovation.
As part of CoStar Group an S&P 500 company with more than 35 years of experience transforming how people understand and transact real estate Domain is entering an exciting new era of growth.CoStaris investing heavily in new products technology and people to revolutionise how Australians access property data insights and marketplaces. This is a rare opportunity to join a world-class research team at the intersection of two powerful brands - Domains local marketexpertiseand CoStars global scale and technology - as we build the future of real estate intelligence together.
Whatsin it for you
Working at CoStar Group means youll enjoy a culture of collaboration and innovation that attractsthebest and brightest across a broad range of disciplines.We offer you generous compensation and performance-based incentives. As well as having an outstanding working environment other perks include extra days of annual leave leadership development programs LinkedIn Learning Perkbox discounts and much more!
At CoStar we recognise the positive value of diversity and promote equality. We aim at all times to recruit the person who is most suited to the job and welcome applications from people of all backgrounds including but not limited to; people of all genders of all ages sexual orientations ethnicities nationalities religions and beliefs.
Whats Next
Well give your application the thoughtful attentionit deserves and get back to you as soon as possible. If theres a match one of our recruitment consultants will reach outso keep your phone handy!Weregenuinely excited about the chance to work together and make a meaningful impact.
Equity Diversity and Inclusion at Domain
Domain is enthusiastically and unapologetically committed to fostering an equitable inclusive work culture which reflects our customers and communities. We are proactively looking for candidates from all lived experiences including people with disability and people of all ages ethnicities cultures (including Aboriginal and Torres Strait Islander Peoples) faiths sexual orientations and gender identities (including trans and non-binary people).
We are committed to providingan equitable recruitment process for people with disability. If you require adjustments during the process were here to support. If you wish to receive this job advertisement in an accessible format or have a confidential chat about workplace adjustments please contact our Equity Diversity and Inclusion team at or leave a message onand we will get back
CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing
Required Experience:
Senior IC
About Company
The most recommended lease management platform for office and retail tenant portfolios of commercial real estate.