Senior Growth Copywriter
Job Summary
Join the team redefining how the world experiences design.
Hey gday mabuhay kia ora 你好 hallo vítejte!
Thanks for stopping by. We know job hunting can be a little time consuming and youre probably keen to find out whats on offer so well get straight to the point.
Where and how you can work
Sydney
Our flagship Sydney campus is uniquely Canva - an extension of our Surry Hills neighbourhood. Its a thoughtfully designed space with plenty of room to collaborate focus and connect.
This role is based in Sydney and were looking for someone who calls it home. Our hybrid way of working gives you the flexibility to work remotely and to come together on campus for meaningful in-person collaboration and connection when it matters most. We trust our Canvanauts to choose the balance that empowers them and their team to achieve their goals.
What youd be doing in this role
As Canva scales change continues to be part of our DNA. But we like to think thats all part of the fun. So this will give you the flavour of the type of things youll be working on when you start but this will likely evolve.
This role sits at the intersection of creative craft and performance marketing and its one of the most impactful seats in the house. Youll shape the ads that introduce Canva to millions of people then dig into the data to make them even better.
At the moment this role is focused on:
Leading concept development and writing high-converting copy for paid campaigns across YouTube Meta TikTok and beyond from punchy short-form hooks to longer-form scripts.
Owning the full performance creative loop: brief script production collaboration and post-launch analysis.
Partnering with designers motion artists and videographers to bring ideas to life with genuine creative ambition.
Reviewing live campaign performance (hook rate hold rate CTR conversion) and turning data into clear hypotheses and better briefs.
Building and codifying a testing cadence for messaging angles hooks and formats in close partnership with media buyers.
Raising the craft bar across the team through active knowledge-sharing creative post-mortems and leading by example in brainstorms and reviews.
Youre probably a match if
5 years of copywriting experience with a strong focus on performance marketing and paid social and results to back it up.
Youre as comfortable in a dashboard as in a script doc with the instinct to draw your own creative conclusions from data.
Deep knowledge of what works on Meta versus TikTok versus YouTube and why no brief required.
Youve written across formats: video scripts static ads UGC-style content long-form YouTube display and more.
Strong creative opinions held lightly and genuine energy for iteration and rapid-fire production cycles.
Experience working with or alongside media buyers or growth marketers to shape creative strategy not just execute it.
About the team
Were Canvas Growth Marketing Group a performance-focused engine that makes ads that actually work. We run paid campaigns across YouTube Meta TikTok and beyond while constantly interrogating the results to get sharper. We believe great creative and great data belong in the same brain and we move fast enough to prove it.
Whats in it for you
Achieving our crazy big goals motivates us to work hard - and we do - but youll experience lots of moments of magic connectivity and fun woven throughout life at Canva too. We also offer a range of benefits to set you up for every success in and outside of work.
Heres a taste of whats on offer:
Equity packages - we want our success to be yours too
Inclusive parental leave policy that supports all parents & carers
An annual Vibe & Thrive allowance to support your wellbeing social connection office setup & more
Flexible leave options that empower you to be a force for good take time to recharge and supports you personally
Check out for more info.
Other stuff to know
We make hiring decisions based on your experience skills and passion as well as how you can enhance Canva and our culture. When you apply please tell us the pronouns you use and any reasonable adjustments you may need during the interview process.
We celebrate all types of skills and backgrounds at Canva so even if you dont feel like your skills quite match whats listed above - we still want to hear from you!
Kindly attach a link to your portfolio. If it is guardrailed by a password kindly add your PW to the cover letter. Thank you!
Please note that interviews are conducted virtually.
Remote Work :
No
Employment Type :
Full-time
About Company
We're a global online visual communications platform on a mission to empower the world to design. Featuring a simple drag-and-drop user interface and a vast range of templates ranging from presentations, documents, websites, social media graphics, posters, apparel to videos, plus a hu ... View more