National Account Manager – On Premise (Fixed Term)

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Quote from Hiring Manager

In the On-Premise channel we dont just sell bottles; we build the environments where people celebrate lifes milestones. We are looking for a strategic partner who understands that our brands like Jack Daniels and Woodford Reserve are the heartbeat of the bar. If you have the commercial discipline of a top-tier consultant and the soul of a hospitality expert youll find a home here. We dont just want a manager; we want a rare character ready to lead the future of our partnerships.

Meaningful Work From Day One

At Brown-Forman your impact is immediate. You wont just be following a script; you will be the lead architect of Joint Business Plans (JBP) for some of our most influential National accounts. From day one you will:

• Drive Strategic Growth: Own the long-term vision for your assigned accounts creating win-win initiatives via Joint Business Planning and Quarterly Business Reviews that increase market share while driving customer profitability.

• Champion Iconic Brands: Serve as the primary face of our portfolio ensuring our brands are positioned as the first choice for consumers in the National On-Premise space.

• Turn Insight into Action: Use data market trends and category insights to build compelling commercial stories that move the needle for our partners.

This opportunity is a fixed term position 1 year contract.

What You Can Expect

This is a high-visibility role that requires agility and a passion for the on-ground experience.

• Commercial Ownership: You will manage the full P&L for your accounts from trade spend and promotional investment to ROI evaluation and budget maintenance.

• Collaboration in a Matrix: Youll work closely with brand teams finance Marketing and regional on-premise managers to ensure national programs are executed flawlessly at the local level.

• People Leadership: You will be responsible for the performance management coaching and career development of your direct report ensuring they have the tools to succeed.

• A Culture of Excellence: Youll be part of a team that lives by the values of Integrity Respect and Trust where your voice is heard and your professional growth is a priority.

What You Bring to the Table

• Experience: Minimum 57 years of successful sales or key account management experience within the Alcohol/Beverage or FMCG industry.

• Proven Leadership: Previous experience or a demonstrated high aptitude for people management with a focus on coaching and driving team results.

• Financial Acumen: Proven ability to create control and maintain financial analyses including budget management and generating incremental profit streams.

• Strategic Capability: Experience managing large National Accounts at the corporate level including managing trading terms and tender processes.

What Makes You Unique

• You possess an ownership mindset prioritising the needs of the overall Brown-Forman business and looking for ways to innovate rather than just maintain.

• You have the ability to translate complex data into a clear concise and visually appealing narrative that engages customers and senior executives.

• You thrive in a fast-paced shifting landscape and can maintain a team-first attitude even when navigating difficult negotiations.

• You genuinely love the On-Premise world and understand the nuances of what makes a beverage program successful for a retailer.

Who We Are

We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems seize opportunities and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.

What We Offer

Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.

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