Marketing Associate

Help shape how investors and advisers discover understand and engage with our investment capabilities. You will work across teams to bring timely client-led campaigns to marketspanning digital events and content. This is a hands-on role where your ideas translate into measurable outcomes. If you enjoy connecting insights to execution you will thrive here.

As aMarketing Associatein theInvestment Management Marketing team you will develop and deliver targeted marketing plans that raise awareness educate clients and support the growth of investment products across Australia and New Zealand. You will partner with local regional and global stakeholders to execute campaigns across digital channels and events while tracking performance and continuously improving the end-to-end client experience.

Job responsibilities

• Develop and implement local channel marketing plans aligned to business and marketing objectives
• Partner with local regional and global stakeholders to drive delivery of the marketing agenda in Australia
• Plan and execute proprietary and third-party sponsored events including vendor coordination speaker messaging logistics and final materials
• Maintain and refresh the Australia website adapting pages to support themes and product campaigns
• Support management of wholesale and institutional marketing budgets including tracking and reconciliation
• Analyse competitor activity market data and client behaviour to generate insights and refine marketing plans
• Track and report outcomes including lead generation sales conversion and return on investment
• Evaluate the customer journey across channels and touchpoints to improve engagement and experience
• Ensure marketing materials and activities meet internal controls and external regulatory requirements
• Identify opportunities to improve approaches challenge existing ways of working and strengthen campaign effectiveness

Required qualifications capabilities and skills

• Bachelors degree (or equivalent relevant experience)
• Minimum 3 years of marketing experience (flexible for a more junior hire depending on overall profile)
• Strong understanding of the managed funds and exchange-traded funds (ETF) landscape and adviser and institutional channels in Australia
• Proven ability to manage multiple priorities and deliver high-quality outputs to deadline
• Strong analytical skills with ability to translate data into actionable insights
• Excellent written and verbal communication skills including financial writing and presenting to senior stakeholders
• Proven project management and cross-functional collaboration skills
• High attention to detail and strong execution discipline

Preferred qualifications capabilities and skills

• Experience with digital and social marketing including website content management search engine optimization (SEO) and search engine marketing (SEM)
• Experience measuring campaign performance and improving conversion through testing and optimisation
• Comfortable operating in a fast-paced environment with shifting priorities
• Demonstrated initiative accountability and sound judgement when working independently
• Experience partnering across a global organisation and navigating multiple stakeholders