Manager Social Media
Job Summary
Manager Social Media
Ongoing
Located in Parramatta with flexible working arrangements available
Salary ranging from $154231 - $178369 per annum plus employers contribution to superannuation and annual leave loading.
About the role
Exciting opportunity to lead social media for one of Australias largest education systems and help shape how more than 2200 NSW public schools connect with parentsstudentsand communities.
You will lead the departments social media strategy across major channels including FacebookInstagramand LinkedIn while driving our expansion into emerging platforms such as TikTok. The role combines strategy governance content performance communitymanagementand practical support for schools.
In this role you will:
Lead the departments social media strategygovernanceand policy settings
Manage and optimise major department social media channels reaching hundreds of thousands of followers across NSW
Drive the departments expansion into emerging platforms including TikTok
Provide advice to schools and department staff on social media policy accountmanagementandappropriate useof social media
Support schools with account setup moderation communitymanagementand harmful content removal
Lead training workshops and resources that build social media capability across NSW public schools
Use insightsdataand platform trends to improve content performance and audience engagement.
For further information please click here to view therole description
About you
We are looking for a strategic and hands-on social media leader who understands how to build strong trusted and engaging digital communities.
You will bring sound judgement creativity and confidence working across complex stakeholder environments. You know how to balance audience growth and engagement with policy reputationsafetyand risk.
You will be someone who can:
lead social media strategy across large or complex organisations
translate platform trends and audience insights into practical content and channel decisions
provideclear advice on social media risksmoderationand community management
support teams and stakeholders to use social media safely and effectively
develop training guidance and resources that build capability
bring a strong understanding of contemporary social platforms including video-first and emerging channels
work calmly and decisively in sensitivehigh-profileor fast-moving social media environments
demonstrate sound judgement and a commitment to the value of public education.
Knowledge of and commitment to implementing the DepartmentsAboriginal Education Policyand upholding theDepartments Partnership Agreement with the NSW AECGand to ensure quality outcomes for Aboriginal people.
Essential requirements of the role
Current and valid Working with Children Check (WWCC) Clearance for paid employment
Demonstrated understanding of and commitment to thevalue of public education.
Benefits
Flexible working arrangements
35 hour working week
Competitive salary sacrificing employers contribution to superannuation and annual leave loading
Flex Leave entitlements generous holidays & leave conditions
Opportunities for advancement and mobility across the Department to support your career growth
How to apply
Attach a resume (maximum 5 pages) and a cover letter (maximum 2 pages) outlining how you meet the requirements and capabilities of this role.
Applicants are encouraged to prepare their application materials independently. The selection panel values authentic and personally written responses that reflect your own experience insights and alignment with the Departments values and priorities.
If you are an existing Education Support Staff (corporate staff) with the NSW Department of Educationclick herefor instructions on how tosubmityour application.
All other applicants pleasesubmityour application by clicking Apply Now.
Note:the selection process will include a range of assessment techniques toassistindeterminingyour suitability for the role. Successful candidates willbe requiredto undertake pre-employment screening for this role which includes a National Criminal History Check.
This is a child-related role.As a condition ofemploymentyou willbe requiredto provide a valid Working with Children Check (WWCC) Clearance number (for paid employment).Visit thewebsitefor more information.
Candidates must have Australian work rights (citizens permanent residents New Zealandcitizensor a valid work visa). Ongoing (permanent) roles are open to Australian citizens and permanent residents and New Zealand citizens while temporary roles welcome applicants with a visa.
Closing date3 August2026at 11:59pm
For role enquiries please contactRuthReilly at
We welcome applications from people of all backgrounds including but not limited to Aboriginal and/or Torres Strait Islander people people of any age or gender people from culturally and linguistically diverse groups and/or from the LGBTQIA community veterans refugees people with disability people with sensory differences and neurodiverse people. If we can make some adjustments to our recruitment/interview process to better help you shine please reach out to the contact person for this recruitment details listed above. For more information visit theNSW Department of Educations Diversity equity and inclusion webpage.
A recruitment pool may be created through this recruitment process. A recruitment pool is a group of applicants who have been assessed and identified as suitable for this role and who may be considered for a range of similar roles including temporary term or ongoing roles over the next 18 months.
Required Experience:
Manager
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