Email and CRM Marketing Manager

Job Status: Full Time Temporary (10 months)

Salary: Base salary of $128829 (rate effective as of 1^st July 2026) per annum plus 12% Superannuation Contributions

Applications Close:Sunday 5^th July 2026 at 11:55pm

Role Enquires:

Online Application Support: Frequently Asked Questions

An organisation where diversity of thought and experience is valued supported and respected.

THE HOUSE

The Sydney Opera House occupies a unique place in the cultural landscape. A globally recognised icon synonymous with inspiration and imagination its one of the worlds busiest performing arts centres the nations premier tourism destination and a World Heritage masterpiece that belongs to the people of NSW. Driving this incredible place is a team of passionate and dedicated people. Join us in shaping the Opera Houses future and be provided with opportunities to grow and develop while making a positive contribution to our community.

The Opera House is a living work of art. A place of possibility and wonder on and off the stage. We bring people together to be uplifted empowered and entertained. As set out in the Sydney Opera House Strategy 2024-2026 our ambition is to be Everyones House. To make this real we are focused on four themes that underpin our organisational values (Creativity Courage Inclusivity Integrity Collaboration and Care):

• Everyone feels welcome here.
• We better understand and connect with the community.
• We are future ready.
• We lead and inspire positive change.

For more information about the Sydney Opera House please refer to our website.

YOUR NEW ROLE

The Email and CRM Marketing Manager leads customer engagement strategy through email SMS and related digital channels. The role designs implements and optimises personalised customer journeys to drive engagement retention and lifetime value leveraging enterprise-level CRM and marketing automation platforms to deliver measurable impact.

Further detailed information about the role and its requirements can be obtained from the role description.

ARE YOU THE ONE

To be successful in this role you will need:

• 7 years experience in email marketing including strategy acquisition automation testing analytics and reporting.
• Expertise in CRM personalisation customer journey mapping and lifecycle analysis to drive engagement and retention.
• Advanced experience with Salesforce Marketing Cloud Braze Marketo ActiveCampaign and data-driven campaign optimisation.
• Proven success in growing loyalty programs and delivering high-performing email and SMS marketing campaigns.
• Strong project management communication content development and HTML/CSS skills with the ability to manage multiple priorities and stakeholders.
  
  

THE PERKS

The Sydney Opera House give you access to a fantastic range of benefits including:

• 10% off onsite food and beverage outlets like Opera Bar and First Nations restaurant Midden.
• 5 weeks annual leave for all ongoing and temporary staff.
• Access to salary packaging and discounted health insurance.
• Access to a range of professional development programs and staff engagement initiatives.
• Staff community groups like SOH Pride First Nations Staff Network Sustainable Environmental Action Leaders (SEALs) and more.
• Fitness Passport and complimentary wellbeing programs including pilates yoga circuit classes physiotherapy sessions as well as other wellbeing initiatives.
• Working for an organisation with a 6 Star Green Star performance rating from the Green Building Council of Australia.
• Working for an organisation committed to the United Nations Sustainable Development Goals and the worlds first arts organisation to join the UNs Global Compact an international sustainability initiative designed to build a better future for us all.
• Complimentary tickets to shows.
• And many more!

EQUITY AND INCLUSION

The Opera House is an inclusive employer that recognises everyone is unique. The organisation welcomes you for who you are as you are. So if you require any adjustments to the recruitment process please contact us as to discuss. Even if you think youd be a great fit but dont necessarily tick every box in the role description please get in touch.

We welcome and encourage applications from First Nations people recognising the value unique skills and knowledge that First Nations employees bring to the workplace. We welcome and encourage applications from people of all genders people who are d/Deaf and/or with disability from culturally and linguistically diverse backgrounds neurodiverse refugees and the LGBTQIA community.

NEED TO WORK FLEXIBLY

We know flexibility means different things to different people so let us know how we can support you to be your best.

SOUND LIKE YOU APPLY NOW

Please submit your cover letter and CV via our online addition you will be prompted to answer the two following targeted questions in the online application platform.
Please note 2000 character limit.

1. Tell us about a campaign youve run that improved repeat visits renewals or loyalty. What was your role and what were the results
   
2. How would you use our customer database to help turn one-time visitors into repeat visitors
   
   

To be eligible to apply for this position applicants must have existing Australian work rights. Any offer of employment will be subject to a satisfactory National Police Check and Pre-Employment Health Assessment. The assessment seeks information only relevant to performing the inherent requirements of the job it remains strictly confidential and applicants will be informed of the result.

A talent pool may be created for future ongoing and temporary roles and is valid for a period of up to 18 months.

Your personal information is being collected to enable the Sydney Opera House to assess your suitability for appointment to the position you have applied for. This personal information will be managed in accordance with the Sydney Opera House Privacy Management Policy and Plan.

Applications will not be accepted from recruitment agencies.