Content & Social Lead

About My Guardian

My Guardian is a leading Aged and Disability Care service provider delivering compassionate high-quality person-centred care. As we continue to grow rapidly we remain committed to empowering individuals to live safely independently and with dignity.

As our organisation continues to grow we are seeking a Content & Social Lead to lead our digital presence and elevate our brand through powerful engaging content.

This is not just a marketing role its a content-first digital storytelling role. Were looking for someone who lives and breathes content creation from social media campaigns and short-form videos to newsletters and blogs.

The role will be full time on site at our Head Office.

Key responsibilities include:

• Create high-quality content including social media posts (primarily photos and videos) newsletters infographics blog posts and articles
• Develop and manage the companys social media presence including creating and scheduling posts engaging with followers and analysing performance (Instagram Facebook LinkedIn etc.)
• Edit and proofread all content to ensure it is well-written and adheres to the companys tone and brand guidelines.
• Create visually compelling and on-brand content including video photography and graphic assets.
• Collaborate with internal teams to capture stories updates and campaign moments Support digital marketing efforts including SEO Google Ads Meta Ads email campaigns.
• Maintain and update website content ensuring relevance and optimisation for search engines.
• Analyse and report on content and campaign performance using digital analytics tools.
• Manage and put processes in place to ensure community engagement is taking place across all social platforms

The successful applicant will have:

• Minimum of 3 years of experience in content creation digital marketing or a related field.
• Experience working with government orginisations.
• Advanced skills in Adobe Photoshop and Adobe Premiere.
• Expertise in Google Analytics Google Ads Meta Ads Manager and various email marketing software.
• Excellent written and verbal communication skills with a keen attention to detail.
• Capable of working independently and collaboratively within a team environment.
• Superior time management and organisational skills capable of prioritising tasks and meeting deadlines.

Why Join My Guardian

• Competitive salary package

• Career growth opportunities

• Onsite gym

• Supportive and positive office culture

• Weekly Friday afternoon drinks and nibbles at Head Office

• Healthy snacks and refreshments