Brand and Marketing Manager
Department:
Job Summary
The Foundation is deeply committed to ensuring a safe and respectful culture aimed at fostering inclusiveness and valuing diversity. We drive and promote an inclusive culture throughout our organisation and in the communities we interact with. We encourage applicants from all backgrounds to apply.
About Us
Now is an incredibly exciting time to join the Perth Childrens Hospital Foundation. The Foundation is an iconic West Australian charity with a proud history spanning more than 100 years and with one single beneficiary the Perth Childrens Hospital we are dedicated to ensuring our sick children continue to receive the world class healthcare they deserve.
We are seeking a creative and values-led Brand and Marketing Manager to join our team on a full-time basis. This is a unique opportunity to contribute to a bold vision for childrens health in WA working alongside a dynamic and purpose-driven team.
About the role
The Brand and Marketing Manager is responsible for stewarding the Foundations brand and leading the creative and execution of its marketing ensuring the Foundation stands out builds awareness and deepens engagement across Western Australia and beyond.
Working in close partnership with the Head of Marketing the role develops the strategic approach to brand and campaigns and manages their holistic execution across brand print events and digital channels. It carries a broad digital remit owning the marketing craft and content that flows through the Foundations digital ecosystem.
As a leader within the Marketing team the role leads and develops a direct report brings the entire marketing team on a journey from ideation to delivery acts as the brand champion across the organisation and ensures messaging and marketing activity are consistently aligned to brand and Foundation values.
Key Responsibilities
Brand Strategy & Stewardship Act as the brand champion ensuring brand integrity clarity and consistency across all Foundation marketing initiatives channels touchpoints and communications.
Campaign & Creative Asset Development Develop and implement the marketing collateral and campaign requirements for brand campaigns always-on brand strategy style guide development and internal PCH branding.
Digital Marketing & Content Carry a broad digital marketing remit owning the marketing craft creative and content that populate the Foundations digital channels and journeys.
Leadership & Team Development Support peers through upskilling building digital and creative capability across the team.
Planning Collaboration & Stakeholder Management Contribute to the development implementation and management of the Foundations marketing and communications plan.
About You
Youre a strategic hands-on marketer with at least 5 years experience developing and delivering brand and marketing campaigns from strategy through to creative execution. Youre confident across the full marketing mix comfortable briefing digital specialists and interpreting performance data to keep improving results.
As a brand champion youll bring a sharp eye for creative quality strong organisational skills and a collaborative valued-led approach whether youre leading a campaign supporting your team or partnering across the organisation.
Youll bring:
- Strong analytical skills partnered with a creative mind.
- A brand champion with a sharp eye for creative quality and consistency.
- Confident briefing and collaborating across teams.
- A supportive and encouraging team member and leader.
- Excellent organisation and prioritisation skills.
Some of our staff benefits include:
- Additional Christmas and Birthday leave
- Reproductive leave available
- Access to various corporate discounts
- Decrease tax and increase your take home pay by salary packaging up to $15899 of Living Expenses and up to $2650 on Entertainment Benefits each FBT year.
- Extensive health and wellbeing benefits
- Modern offices and end of trip facilities
- Discounted private health insurance
If this sounds like the next step in your career hit Apply Now
If you would like more information about the role please email
Required Experience:
Manager