نبذة عني
Mobile Product Owner with 5 years of experience across product management, quality assurance, ASO, and app growth. Owns Android products end-to-end — from market research and product discovery through roadmap planning, s…
Mobile Product Owner with 5 years of experience across product management, quality assurance, ASO, and app growth. Owns Android products end-to-end — from market research and product discovery through roadmap planning, staged rollout, and post-launch optimization — using Firebase, GA4, funnel analysis, and retention cohorts to drive measurable outcomes, including 20–30% retention improvements. Combines product strategy with a strong QA foundation to ship scalable, user-focused products without compromising release quality.
الخبرة
Product Owner
<p>Own the end-to-end product lifecycle for a portfolio of Android apps: market research, competitor analysis, feature prioritization, staged rollout, and post-launch optimization.<br>
Translate business objectives and analytics insights into product requirements, user stories, acceptance criteria, and prioritized backlogs.<br>
Analyze Firebase and GA4 data — acquisition, DAU/MAU, retention cohorts, conversion funnels — to identify behavioral patterns and high-impact opportunities.<br>
Drove 20–30% improvements in user retention through targeted onboarding, UX, and user-flow optimizations informed by behavioral analytics.<br>
Partner with UI/UX design, engineering, QA, and marketing to align roadmap priorities and deliver initiatives cross-functionally.<br>
Apply a QA background to catch edge cases, technical risks, and release blockers before production; oversee UAT, Google Play staged rollouts, and Crashlytics monitoring.</p>
QA Manager
<p>Led the QA function across mobile projects: test planning, defect prioritization, regression coverage, and release validation.<br>
Standardized testing processes — functional, regression, smoke, usability, integration — and strengthened communication across QA, engineering, and product.<br>
Evaluated product flows from both technical and user perspectives, surfacing usability issues alongside functional defects.<br>
Mentored QA team members and supported release decisions by assessing stability, risk, and regression results.</p>
Software QA Engineer & ASO Specialist
<p>Performed end-to-end QA for Android apps — functional, regression, smoke, usability, and integration testing — tracking defects in Jira.<br>
Conducted API testing and validation via Postman to verify backend/frontend integration and data consistency.<br>
Supported ASO through keyword research, competitor benchmarking, and Google Play Store conversion research.</p>