نبذة عني
Microsoft-certified Data Analyst (PL-300) with 3 years of progressive experience at PwC delivering data-driven decision support across financial, marketing, FMCG, and ESG domains. Specializes in Power BI dashboard develo…
Microsoft-certified Data Analyst (PL-300) with 3 years of progressive experience at PwC delivering data-driven decision support across financial, marketing, FMCG, and ESG domains. Specializes in Power BI dashboard development, SQL data modeling, and translating business requirements (BRDs) into scalable reporting solutions. Trusted partner to Partner-level stakeholders, with a proven record of reducing reporting cycle times and standardizing analytics workflows across a 500+ member consulting practice. Currently expanding into AI-enabled analytics and Microsoft Copilot Studio.
الخبرة
Data Analyst – Knowledge Management Team
<p>Served as the primary analytics and reporting contact for a 500+ member consulting practice, delivering 40+ financial, marketing, and operational reports per quarter to senior leadership.</p><p> Spearheaded end-to-end modernization of PwC's internal SharePoint Knowledge Management portal, owning requirements gathering, UI/UX feedback loops, and UAT — reducing information retrieval time by 35%.</p><p> Designed and maintained 5+ Power BI dashboards tracking knowledge-asset utilization, content engagement, and productivity KPIs, enabling leadership to optimize content investment.</p><p> Authored 20+ SOPs and knowledge articles standardizing reporting workflows, reducing onboarding ramp-up time by 30% and decreasing repeat queries to senior analysts.</p>
Data Analyst – FMCG Client Analytics
<p>Built Power BI dashboards for an FMCG client tracking sales performance, distributor-level inventory, and regional demand trends across 15+ product categories.</p><p> Wrote and optimized SQL queries (joins, CTEs, aggregations) to consolidate sales and inventory data from multiple ERP sources into a unified reporting layer.</p><p> Automated recurring sales and stock-out reports, cutting manual reporting effort by 25% and improving turnaround for weekly leadership reviews.</p><p> Partnered with client stakeholders to define KPIs for primary/secondary sales and inventory ageing, translating requirements into dashboard specifications.</p>
Data Analyst – Data & Analytics Team (ESG)
<p>Delivered 4 interactive client-facing ESG dashboards visualizing 30+ sustainability KPIs across emissions, compliance, and governance, aligned to global frameworks (GRI, BRSR).</p><p> Consolidated quarterly ESG reporting from multiple Excel trackers into a single source of truth and presented deliverables to client leadership through structured UAT cycles.</p><p> Authored 5+ Business Requirement Documents (BRDs), converting client data needs into dashboard specifications, KPI definitions, and source mappings for developers.</p><p> Built SQL-driven pipelines feeding scheduled refreshes into Power BI Service, eliminating manual Excel consolidation; optimized queries using Joins, CTEs, and aggregations to reduce refresh failures.</p>