Chino Chilaka

Chino Chilaka

Growth Data Analyst
Nigeria
English
Freelance Work from Home

نبذة عني

Growth Data Analyst with 3+ years of experience driving revenue across high-volume B2C e-commerce platforms and digital pharmacy ecosystems, managing transactional datasets up to 5 million rows. Expert in writing advance…

الخبرة

Growth Data Analyst

Sentience · London , England , United Kingdom (UK)
Jun 2025 - حتى الآن · 1 سنة 4 أشهر

<p>Engineered robust ETL pipelines using SQL and Python to clean, deduplicate, and unify messy multi-channel marketing data, cutting reporting discrepancies by 35%.</p><p> Designed and executed 40+ A/B tests across the user acquisition funnel, driving a 22% increase in activation rate and optimizing ad spend efficiency.</p><p> Built automated Looker dashboards that tracked real-time retention and cohort behavior, eliminating manual data pulling for the product team.</p><p> Modeled multi-touch attribution to isolate underperforming ad campaigns, allowing the growth team to reallocate $150K in monthly budget toward high-LTV channels.</p><p> Audited and restructured tracking infrastructure in Amplitude and GA4, fixing critical event-logging broken pipelines and restoring data integrity.</p>

Growth Data Analyst (Contract)

Dcorflint Pharmacy, Nigeria · Abuja , FCT , Nigeria
Oct 2024 - Apr 2025 · 6 أشهر

<p>Designed and delivered Power BI dashboards to monitor sales performance, inventory levels, and supply chain operations across multiple pharmacy locations.</p><p> Scrubbed and unified daily, weekly, and monthly retail POS and treatment logs, eliminating data duplication and fixing a 14% revenue leakage gap.</p><p> Segmented customer purchasing behavior and prescription cycles, driving targeted re-engagement campaigns that boosted recurring revenue by 18%.</p><p> Analyzed drug and product sales velocity, isolating low-margin inventory bottlenecks to increase product turnover rates by 15%.</p><p> Cross-analyzed sickness patterns against treatment types, providing data that optimized clinic staffing and increased treatment bookings by 22%.</p><p> Automated periodic revenue and product performance dashboards in Power BI, killing manual spreadsheet tracking and saving management 8 hours weekly.</p>

Growth Data Analyst (Contract)

codeBug AI, India · Badarganj , Rangpur District , Bangladesh
Jul 2024 - Oct 2024 · 3 أشهر

<p>Cleaned and consolidated chaotic sales, customer, and marketing data using Python, eliminating tracking errors and resolving a 25% revenue data discrepancy.</p><p> Analyzed revenue trends and customer lifetime value (LTV) to isolate high-churn segments, fueling targeted campaigns that boosted customer retention by 16%.</p><p> Built SQL attribution models tracking marketing spend against sales revenue, cutting underperforming channels to reduce Customer Acquisition Cost (CAC) by 18%.</p><p> Diagnosed sales funnel drop-offs and purchase velocity bottlenecks, delivering actionable pipeline insights that increased lead-to-revenue conversion by 14%.</p><p> Shipped automated Power BI revenue dashboards for executives, killing manual cross-department reporting and saving the sales team 10 hours weekly.</p>

الشهادات

Graduate Certificate in Biotechnology

Federal University of Technology, Owerri, Nigeria · Owerri , Imo , Nigeria · 2025

Data Analysis Professional Certification

Google · Parkway , California , United States of America (USA) · 2024

المهارات

Data cleaning ETL pipelines Data quality auditing SQL Python Predictive analytics A/B testing Hypothesis design Statistical significance Cohort analysis User segmentation Funnel optimization Retention tracking Tableau Looker Power BI PowerPoint Dashboard automation Attribution modeling CAC/LTV calculation ROI optimization Snowflake BigQuery dbt Amplitude Mixpanel Google Analytics 4
الإبلاغ عن هذا الملف الشخصي؟