Social Media Specialist

Job Description

• Develop, implement and manage our social media strategy
• Setting up and optimizing company pages within each social media platform
• Define most important social media KPIs
• Manage and oversee social media content
• Measure the success of every social media campaign
• Stay up to date with the latest social media best practices and technologies
• Work with designers to ensure content is informative and appealing
• Monitor SEO and user engagement and suggest content optimization
• Write long- and short-form social media messages that attract new users and engage current users
• Use data to analyze what’s working, what’s not, and reinforce or refocus key message accordingly
• Provide constructive feedback

Job Requirements

• BS in Communications, Marketing, Business, New Media or Public Relations
• Fluency in English
• Use social media marketing tools such as Hoot suite
• Knowledge of online marketing and good understanding of major marketing channels
• Minimum 3 years experience as social media specialist.
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills