Brand Manager

Responsibilities:
• Prepare of the annual brand marketing plan ensuring conformance with market share and budget requirements
• Assist in the development of marketing support activities which enable direct sales for business units
• Provide inputs to development strategy across product range handled to ensure new or enhanced products meet category requirements
• Prepare the promotional plans and marketing materials in support of new and existing products and services so that customer awareness of the offering is maximized
• Ensure all marketing activities related to the promotion of products and services related to own category are consistent with the brand image
• Design the marketing calendar that delivers on the desired brand equity