JOB PURPOSE:
The ideal candidate will be responsible for driving sales growth implementing effective marketing strategies acquiring new clients and maintaining strong relationships with existing customers in the laboratory equipment industry. A successful Sales & Marketing Officer for our company is one that meets or surpasses sales targets increases revenue and expands the client base while retaining existing customers.
ROLES & RESPONSIBILITIES:
- Develop and execute strategic sales and marketing plans to achieve revenue targets and expand market presence.
- Identify and target prospective clients within the pharmaceutical biotechnology healthcare research and academic sectors.
- Build and maintain relationships with key decision-makers influencers and stakeholders to understand their needs and provide tailored solutions.
- Conduct product presentations demonstrations and technical discussions to showcase the features and benefits of our laboratory equipment.
- Collaborate with the marketing team to develop promotional materials advertising campaigns and digital content to enhance brand visibility and generate leads.
- Utilize various channels including social media email marketing industry events and networking opportunities to prospect for new business leads.
- Manage the entire sales process from lead generation and qualification to negotiation closing and post-sales support.
- Coordinate with the operations and logistics team to ensure timely delivery of orders and superior customer service.
- Monitor market trends competitor activities and industry developments to identify opportunities for product innovation and business growth.
- Prepare regular sales reports forecasts and performance metrics to track progress against targets and identify areas for improvement.
- Timely and accurate reporting as directed by the supervisor.
- Any other duties as assigned by the manager.
Requirements
- Education: Bachelor Degree in Chemistry or related Subjects
- Work experience: 1 to 2 years experience selling laboratory equipment s
- Computer skills: Proficiency in Microsoft Excel & Word & Power point Email etiquette
- Language: English proficiency both written and spoken.
- Drivers License - Class D