Require a DIGITAL MARKETING SPECIALIST in Belgravia , Zimbabwe
Job Location:
Monthly Salary:
Experience Required:
Posted:
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Job Summary
- Develop and execute comprehensive digital marketing strategies spanning paid and organic channels to achieve business goals.
- Oversee the management and expansion of the brands footprint on key social media platforms.
- Create engaging content and persuasive copy for diverse mediums including advertisements email campaigns landing pages and social updates.
- Design and implement email marketing sequences focused on effective lead nurturing and conversion.
- Optimize conversion rates and refine landing page performance through continuous testing and analysis.
- Monitor campaign performance using Google Analytics and other data tools to interpret trends and drive strategic improvements.
- Manage end-to-end execution of multiple simultaneous campaigns ensuring adherence to timelines and budgetary constraints.
- Formulate strategic plans based on data analysis to make informed decisions that maximize traffic leads and revenue.
- Bachelors degree in Marketing Communications Business or a related field is preferred.
- 2-5 years experience in digital marketing with proven results across paid and organic channels.
- Strong SEO SEM & paid advertising knowledge.
- Experience managing and growing brand presence across major social media.
- Content creation and copywriting skills (ad copy emails landing pages social media posts).
- Email marketing & lead nurturing experience.
- Understanding of CRO and landing page optimisation.
- Proficiency in Google Analytics and ability to analyse data & improve campaigns.
- Experience with tools such as Google Ads Meta Ads CRM platforms WordPress marketing automation tools.
- Strong written and verbal communication skills.
- Ability to manage multiple campaigns deadlines and budgets effectively.
- Strategic thinker with the ability to plan data-driven decisions interpret results and make data-driven decisions.
- A strong portfolio/track record of growing traffic leads conversions or ROI.
Required Skills:
Bachelors degree in Marketing Business Communications or a related field; MBA preferred. 25 years of progressive experience in marketing leadership roles with demonstrable success in driving growth. Proven experience managing cross-functional marketing teams and leading end-to-end campaign execution. Strong expertise in digital marketing channels including SEO/SEM social media marketing email marketing and content strategy. Proficiency with marketing automation tools (e.g. HubSpot Marketo) CRM systems (e.g. Salesforce) and analytics platforms. Excellent strategic thinking problem-solving and decision-making skills. Exceptional communication presentation and leadership abilities. Data-driven mindset with the ability to interpret metrics and translate insights into actionable strategies. Experience in a startup or high-growth environment is highly desirable. Location: Bangalore with flexibility for occasional travel as need
