Sr Marketing Specialist Exempt
Lafayette, IN - USA
Job Summary
Job Title: Marketing Specialist
Client: Medical Device Manufacturing Company
Location: Remote
Duration: 12 Months Contract
Shift: 1st Shift
Job Description:
Support integrated marketing initiatives focused on brand reputation business growth and strategic marketing execution
Develop and execute multi-channel marketing programs and campaigns
Manage content strategy campaign coordination and marketing operations activities
Collaborate with cross-functional stakeholders vendors and business teams
Support sponsorships partnerships and brand marketing initiatives
Utilize marketing tools such as Adobe Workfront and Veeva PromoMats for project and content management
Key Responsibilities:
Develop and execute integrated marketing campaigns and programs
Support business strategy budgeting campaign execution and reporting activities
Manage omni-channel marketing initiatives across paid owned earned and shared media channels
Coordinate sponsorship and partnership marketing activities
Create manage and maintain marketing content and messaging
Track campaign KPIs and analyze marketing performance metrics
Provide recommendations for campaign optimization and process improvements
Manage marketing projects from planning through implementation
Support workflow improvements and marketing operations processes
Work closely with internal teams agencies and external partners
Required Skills:
Minimum 4 years of integrated marketing marketing communications or agency experience
Experience marketing to healthcare providers or healthcare industry audiences
Experience with Adobe Workfront or similar project management platforms
Experience with Veeva PromoMats or similar regulated content approval systems
Strong understanding of omni-channel marketing and content planning
Excellent communication organization and project management skills
Strong attention to detail and analytical thinking skills
Ability to manage multiple priorities in a fast-paced environment
Preferred Qualifications:
Experience developing customer journey maps
Ability to adapt quickly to changing priorities and business needs
Strong stakeholder management and cross-functional collaboration skills
Proactive mindset with strong problem-solving abilities
Strong listening and communication skills
Education:
Bachelors degree in Marketing Communications Business or related field preferred
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