Sr. Consumer insights manager, XCM, XCM Insights
Seattle, WA - USA
Department:
Job Summary
Key job responsibilities
Day-to-day scope:
-Migrate custom RBT Pulse survey (snapshot tracking in 2 locales) to continuous (daily) tracking
-Design work plans with vendors and internal engineering teams to onboard data
-Run basic statistical analysis (i.e. stat testing diff-on-diff) on results to identify differences
-Write initial drafts of reports
-Support ad-hoc requests re: brand performance
-Survey management
Relevant experience required:
-Product management experience
-Vendor management experience
-Significant experience in brand tracker management covering multiple countries.
-Experience authoring research reports
Must have technical skills:
-Basic understanding of statistics (i.e. correlations statistical testing)
-Advanced Office skills (Excel Word and PPT)
Nice to have technical skills:
-Experience in research across countries
-Advanced understanding of statistics (i.e. regressions modelling)
-Amazon Quick platform
About the team
XCM Insights (XCMI) is Amazons global brand and advertising research team. We measure how customers perceive the Amazon brand across 24 countries worldwide from the US UK Germany and Japan to growing marketplaces across Europe the Middle East and Asia-Pacific. Our brand tracking campaign measurement and creative testing directly inform marketing strategy at the highest levels of the company. Team members gain exposure to diverse consumer landscapes and cross-cultural research challenges at a scale few organizations can offer.
- 6 years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience building executing and scaling cross-functional marketing programs
- Experience communicating results to senior leadership
- Experience using Microsoft Excel to manipulate and analyze data
- Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events webinars email lead nurture programs and CRM/sales insights
- Experience with Salesforce and Tableau
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at WA Seattle - 125400.00 - 169600.00 USD annually
Required Experience:
Manager
About Company
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