Senior Web Marketing Manager

About Delinea:
Delinea is a pioneer in securing human and machine identities through intelligent centralized authorization empowering organizations to seamlessly govern their interactions across the modern enterprise. Leveraging AI-powered intelligence Delineas leading cloud-native Identity Security Platform applies context throughout the entire identity lifecycle across cloud and traditional infrastructure data SaaS applications and AI. It is the only platform that enables you to discover all identities including workforce IT administrator developers and machines assign appropriate access levels detect irregularities and respond to threats in real-time. With deployment in weeks not months 90% fewer resources to manage than the nearest competitor and a 99.995% uptime Delinea delivers robust security and operational efficiency without compromise. Learn more about Delinea on LinkedIn X and YouTube.

Join our passionate global team at Delinea and help us make the world a safer and more secure place. Our success is driven by world-class product leadership outstanding engineers and strategic investment from TPG. We value diversity innovation and a culture of respect and fairness. If youre ready to push boundaries and challenge the status quo in security we want to hear from you.

Apply today to help us achieve our mission.

Senior Web Marketing Manager Position Summary

Were looking for a Senior Web Marketing Manager to own our web experience end-to-endfrom strategy through performance. The website is our shop window: in a B2B SaaS environment with complex multi-stakeholder buying cycles its one of our most important pipeline drivers and it needs to be continually optimized. This person is the connective tissue between marketing goals and executiondefining how our web properties serve distinct buyer personas across every stage of the journey and directing the internal development and design teams who bring that vision to life.

This is a senior strategic ownership role for an experienced operator not a hands-on production role. You set direction; dev and design execute against the strategy and briefs you provide.

What Youll Own:

Web experience strategy. Define the structure journey logic and standards across the website mapping experiences to distinct personas and buyer-journey stagesfrom discovery through evaluation to decision.

Conversion & engagement. Own how effectively pages convert and engage. Run a continuous testing and optimization program (A/B and multivariate) set targets and improve key conversion paths and engagement metrics.

Search & answer visibility (SEO/AEO/GEO). Own how the brand gets found across traditional search answer engines and AI-driven discoverytechnical SEO structured data and direct-answer placements and accurate representation in LLM-powered search.

Strategic direction for dev & design. Develop the strategy requirements and briefs the internal development and design teams execute against. Prioritize the roadmap and set standards so work ladders up to business objectives.

Cross-functional alignment. Partner closely with Product Management Product Marketing Solution Marketing Customer Marketing Brand Demand Gen and Sales to align the web experience with messaging campaigns and pipeline goals.

Measurement & reporting. Define KPIs build dashboards and report on web performance tying metrics to pipeline and revenue across the funnel.

What Youll Bring:

7 years in digital/web marketing ideally in B2B SaaS or cybersecurity with demonstrated ownership of web strategy and performance outcomes.

A strong grasp of persona-based marketing and multi-stakeholder buyer journeys and the ability to translate them into web experiences.

Proven experience directing or briefing development and design teams (in-house or agency).

A track record of cross-functional partnership with Product Product/Solution Marketing Brand Demand Gen and Sales.

Strong command of search visibility across SEO AEO and GEO plus conversion rate optimization and web analytics (e.g. GA4).

Fluency with the modern web marketing stackCMS platforms A/B testing tools SEO/AEO tooling (Semrush Ahrefs Screaming Frog) and tag/analytics management.

Ability to translate business goals into clear technical and design requirements.

A data-driven mindset paired with strong cross-functional communication.

Bonus: familiarity with ABM motions marketing attribution and selling to technical and security audiences.

Why work at Delinea

• Were passionate problem-solvers helping the worlds largest organizations protect what matters most: their human and machine identities.

• We invest in people who are smart self-motivated and collaborative.

• What we offer in return is meaningful work a culture of innovation and great career progression.

At Delinea our core values are STRONG and guide our behaviors and success:

• Spirited - We bring energy and passion to everything we do

• Trust - We act with integrity and deliver on our commitments

• Respect - We listen value different perspectives and work as one team

• Ownership - We take initiative and follow through

• Nimble - We adapt quickly in a fast-changing environment

• Global - We embrace diverse people and ideas to drive better outcomes

We believe weaving these core values into our day-to-day actions and our process for hiring evaluating and promoting employees helps us cultivate a work environment that embraces collaboration and camaraderie.

We take care of our employees. We offer competitive salaries a meaningful bonus program and excellent benefits including healthcare insurance as well as pension/retirement matching comprehensive life insurance an employee assistance program time off plans and paid company holidays.

Delinea is an Equal Opportunity and Affirmative Action employer and prohibits discrimination and harassment of any type with regard to race color religion age sex national origin disability status genetics protected veteran status sexual orientation gender identity or expression or any other characteristic protected by federal state or local laws.

Upon conditional offer of employment candidates are required to complete comprehensive criminal background check verification of education and verification of employment per employment addition all publicly posted social media sites may be reviewed.

Required Experience:

Manager