Senior Product Managerlong-term, on-going freelance

INNOCEAN USA a full-service advertising agency located in sunny Huntington Beach CA is seeking a Senior automotive Product Manager to join our team!

This is a long-term ongoing contract role with access to benefits!

We are a hybrid workplace currently 3x days in office. Candidates must be local to SoCal.

Our ideal candidate has 5 years in an advertising agency with automotive product knowledge.

As a Senior Product Manager you will lead the end-to-end marketing support and digital presence for Hyundai Motor Americas vehicle lineup. This role ensures all product-related marketing assets campaigns and platforms deliver a consistent accurate and compelling customer experience. The position operates as a central hub between product planning marketing creative digital and agency partners to drive execution excellence across all consumer touch points.

JOB OVERVIEW

• & MYU Campaigns: Oversee product presence content accuracy and asset deployment across and MyHyundai (MYU) platforms ensuring alignment with campaign messaging and launch timelines.
• CGI Development: Lead development approval and deployment of CGI assets for digital retail and campaign usage ensuring visual consistency and product accuracy.
• Practical Asset Audit & Retouching: Manage auditing curation and retouching of photography and video assets to ensure marketing readiness and brand standards of compliance and model accuracy.
• Oversee and assist with Product Update Distribution: Coordinate and distribute all product updates (specs features changes) across internal teams agencies and platforms to ensure alignment.
• Internal SharePoint Management: Maintain and continuously update internal SharePoint systems with latest assets product information and documentation for cross-functional access.
• CRM Social & In-Market Oversight: Ensure all CRM communications social content and in-market activations are aligned accurate and fully supported with current product messaging and assets.

KEY RESPONSIBILITIES

• Act as marketing product lead for assigned vehicle lineup across all digital and campaign channels
• Ensure consistency of product messaging visuals and feature representation across all platforms
• Collaborate with cross-functional stakeholders including Product Planning Brand Creative Media CRM and external agencies.
• Manage timelines and deliverables for major launches updates and campaign integrations
• Identify gaps in asset coverage and proactivity drive solutions CGI photography retouching
• Oversee quality control and approval process for all product-related marketing materials
• Support continuous optimization of digital experiences MYU CRM touchpoints
• Maintain organized and accessible product resources via SharePoint and internal systems.

MAIN VEHICLE COVERAGE FOCUS subject to change

• Elantra
• Elantra Hybrid
• Elantra N
• Venue
• Santa Cruz
• Kona
• Kona EV
• Palisade Hybrid
• IONIQ 6
• IONIQ 6N