Senior Marketing Manager, Congress, GPOP2P Breast Cancer

TheSenior Marketing Manager Congress / P2P / GPOwill operationalizeTRUQAPandETCAMAHbrand strategy through congress peer-to-peer group purchasing organization and compliant field resource strategy and execution. This role will lead the planning development approval deployment and optimization of promotional materials and engagement initiatives that improveHCP engagement support appropriate demand generation and translate brand strategy into practical field use within the brands labeled indications.

The role is responsible for executing and optimizing compliant HCP engagement initiatives including speaker program content congress activations advisory board support GPO-related materials field resources and competitive pull-through updates. This individual will partner closely with the broader brand teams and cross-functional colleagues acrossMedical Legal Regulatory Compliance Sales Training Market Access Finance Procurement Insights Analytics and external agency and vendor partners to ensure strategic alignment operational excellence audit readiness and high-quality execution.

This position reports to theUS Head of Marketing TRUQAP with a dotted-line relationship to theUS Head of Marketing ETCAMAH.

This position is based inGaithersburg MDin theWashington DC metro area home to AstraZenecasUS Oncology Business Unit. The Gaithersburg campus offers a collaborative environment designed to support a variety of working styles and foster strong cross-functional teamwork. Site amenities include a fitness center employee healthcare clinic electric vehicle charging stations dry cleaning a full-service cafeteria on-campus daycare copy center game rooms community garden and more.

• Lead strategy and executionfor TRUQAP and ETCAMAH congress peer-to-peer speaker program GPO and compliant field resource initiatives in alignment with brand priorities.

• Develop refresh and optimize2026 P2P and congress promotional materials and messaging including congress assets HCP/APP speaker decks hot-topic leave-behinds GPO advisory board materials and related field resources.

• Drive competitive pull-through updatesacross P2P congress and field materials based on emerging data market shifts competitor activity and evolving customer needs.

• Lead speaker program content strategy and development ensuring materials are strategically aligned compliant and ready for field use.

• Coordinate advisory board planning and content alignment including moderator support material development stakeholder alignment and logistics collaboration in support of brand strategy and scientific exchange.

• Lead congress and event activation planning including brand strategy congress branding placement promotional content development and field pull-through across key Oncology congresses.

• Manage MLR/Veeva review cycles including submissions comment resolution approvals and asset readiness to support timely execution while maintaining compliance and audit readiness.

• Steward budgets and procurement processes including purchase order creation amendments accruals vendor estimates and reallocation of resources to priority initiatives while maintaining fiscal discipline.

• Partner cross-functionallywith Medical Compliance Legal Finance Sales Operations Training Market Access Insights Analytics and external agencies to streamline workflows resolve operational challenges and ensure strategic alignment.

• Manage agencies and vendorsto ensure clear deliverables strong quality timeline discipline and effective execution across congress P2P GPO and field resource initiatives.

• Drive process improvementby identifying workflow enhancements exploring automation opportunities and broadening access to compliant resources that support consistent and effective field engagement.

• Contribute to team culturethrough trust open communication accountability curiosity inclusion and collaboration.

• 5 yearsof experience in healthcare marketing commercial field engagement agency pharmaceutical biotechnology or related environments.

• Bachelors degree inMarketing Business Life Sciences Healthcare or a related field.

• Experience developing or managingHCP promotional resources speaker program content congress assets peer-to-peer materials advisory board content GPO resources or other field-facing materials in a regulated environment.

• Strong understanding ofpromotional material developmentMLR/Veeva review processes compliance requirements and cross-functional approval workflows.

• Demonstrated ability to translate brand strategy market research field feedback competitive intelligence and customer insights into actionable promotional resources and field communications.

• Strong project management skills with the ability to manage multiple priorities timelines review cycles budgets vendors and agency deliverables with urgency and accountability.

• Strong communication skills including the ability to clearly explain the rationale behind promotional materials and support compliant field use.

• Proven ability to influence agency partners MLR reviewers and cross-functional stakeholders without direct authority.

• Strong cross-functional collaboration skills acrossMarketing Medical Legal Regulatory Compliance Sales Training Market Access Finance Insights Analytics and agency partners.

• Ability to operate withcuriosity agility critical thinking and a continuous improvement mindset in a fast-moving and competitive oncology environment.

• MBA

• Knowledge ofTRUQAPor experience inbreast cancerindications.

• Oncology marketing experience particularly insolid tumors breast cancer prostate cancer precision medicine diagnostics orbiomarker-driven treatment markets.

• Experience leadingcongress strategy speaker programs P2P initiatives advisory boards GPO engagement field resource development or competitive pull-through execution.

• Experience supportinglaunch readiness competitive defense message optimization field insight gathering andsales training partnership.

• Familiarity with agencies and vendors supportingcongress P2P GPO MLR review media and promotional content execution.