Mgr-Digital Brand Advocate

Do your Best Work in Mooresville

This position is based at our headquarters in Mooresville North Carolina. Our corporate office is a space where you can collaborate and do your best work. Take a walk grab a bite (or a cup of coffee) work out or get a check-up we invest in you so you can find your inspiration.

Your Impact

The Mgr-Digital Brand Advocate works with strategic suppliers Enterprise Item Content Supply Chain IT Online and Merchandising to optimize brand-focused online customer experiences on . The Manager builds strong business relationships with suppliers to improve online sales traffic and conversion through analyzing identifying and improving brand-specific product assortment online content promotions inventory and returns within their assigned product categories. The Manager ensures that new and promotional items are optimized and offers support when suppliers need help with online/system troubleshooting. This role is also responsible for understanding customer behavior building strategic plans and leading presentations with supplier and merchandising partners to gain alignment on planned initiatives. The Mgr-Digital Brand Advocate supports Omni-Channel retail strategies and partners with cross-functional leadership to identify process improvement opportunities to optimize effectiveness leading to brand renewal and growth. The Manager leads a team of direct reports and is responsible for inspiring managing and developing team members and culture.

Work with a Winning Team

On our team youll have the chance to shape the future of retail technology while working alongside talented individuals and leaders who share your passion for innovation and excellence. Our CEO is forward-thinking when it comes to tech and with a technology team led by one of Forbes Top 50 CIOs you can come to work knowing youll have the tools tech and support needed to advance your skills.

Since weve been in business for over 100 years weve built an excellent track record of growth and success. We also know what it takes to create an inclusive culture that supports you. Here you have the freedom to team up and collaborate explore your every curiosity and help us shape the future of retail.

What You Will Do

• Assist and coach Brand Advocates on analyzing customer behavior and pain points to identify opportunities to improve the online experience and drive conversion.
• Guide Brand Advocates in Search Engine Optimization (SEO) keyword analysis and the updating of online content to drive incremental traffic.
• Analyze and develop strategy for soliciting additional suppliers into and graduates them out of the Brand Advocate program.
• Complete root cause analysis on key performance indicators.
• Develop and maintain relationships with brand leadership teams and cross-functional partners. Align on common business goals and executes merchandising strategies.
• Support Brand Advocate with suppliers and merchants to gain alignment on strategic plans.
• Lead creation of project plans and align with merchandising and supplier to drive execution.
• Guide team who will continuously lead and facilitate complex projects that require multiple stakeholders and drive impacts across the greater organization.
• Build system knowledge and expertise by curating training classes and overseeing project work.
• Provide support and expertise to digital solutions IT and digital leadership to plan and execute total site enhancement and optimization strategies.
• Lead and guide direct reports. Develop career paths and provide associates the assistance needed to help them move and grow within the organization.
• Build relationships and influence suppliers by meeting quarterly to discuss the BA program and feedback for the BA.

Minimum Qualifications

• Bachelors degree Business marketing finance or related field or equivalent years of experience in lieu of education requirement if applicable
• 7 Years of Online / Retail Merchandising / Vendor Management / Digital Marketing
• 1 year of experience leading a team of direct reports

Preferred Skills/Education

• Masters degree Business marketing finance or related field
• Experience in vendor management systems digital marketing ecommerce and merchandising
• Proven experience with major consumer brands and how to support/ differentiate them in the digital space

Benefits

401k with up to 4.25% match

Discounted Employee Stock Purchase Plan (15% discount of strike price)

Tuition-Free Education

10-week Maternity/Parental Leave

10% Associate Discount

For information about our benefit programs and eligibility please visit Lowes

Lowes Companies Inc. (NYSE: LOW) is a FORTUNE 100 home improvement company with total fiscal year 2025 sales of more than$86 billion. Lowes employs approximately 300000 associates and operates over 1750 home improvement stores 540 branches and 120 distribution centers. Lowes is a core value S&P 500 equity stock and a dividend aristocrat. Based inMooresville N.C. Lowes supports the communities it serves through programs focused on creating safe affordable housing improving community spaces helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information visit.

Lowes is an equal opportunity employer and administers all personnel practices without regard to race color religious creed sex gender age ancestry national origin mental or physical disability or medical condition sexual orientation gender identity or expression marital status military or veteran status genetic information or any other category protected under federal state or local law.