Media and Communications Specialist, 21st Century Community Learning Centers (21st CCLC)

POSITION:Media and Communications Specialist 21st Century Community Learning Centers (21st CCLC)

LOCATION:District-Wide / Participating Schools

• Green Bank Elementary-Middle School
• Marlinton Middle School
• Pocahontas County High School

CLASSIFICATION: Professional

REPORTS TO:Director of Federal Programs and District Coordinator for 21st Century Community Learning Centers

COMPENSATION:$25.00 per hour

TERM OF EMPLOYMENT: Beginning with the 2026-2027 Learning Beyond the Bell / 21st Century Community Learning Centers (21st CCLC) Program and continuing through the summer component of the grant program.

School-Year Schedule: Monday through Thursday up to three (3) hours per day after school.

Summer Schedule: Dates and hours will be determined based on student enrollment funding availability and program needs.

PROGRAM OVERVIEW

The 21st Century Community Learning Centers (21st CCLC) Program is designed to support and extend learning opportunities for K-12 students beyond the regular instructional day. The program provides academic enrichment opportunities to help students meet state and local standards in core academic subjects offers enrichment activities that complement the regular instructional program and supports parents and families through literacy and other educational services.

JOB DESCRIPTION

The Media and Communications Specialist is responsible for managing and promoting all digital communications related to the 21st Century Community Learning Centers Program. This position supports program visibility family engagement community outreach and grant compliance through the creation of high-quality digital content management of communication platforms organization of program records and dissemination of information to stakeholders.

QUALIFICATIONS

• Bachelors degree in Communications Media Marketing Technology Education Public Relations or a related field.
• Experience in digital communications marketing content creation or media management.
• Strong proficiency with social media platforms website management email communication tools and other digital communication systems.
• Experience with digital data organization and electronic file management.
• Excellent written verbal and interpersonal communication skills.
• Ability to work independently and collaboratively with staff students families and community partners.
• Criminal background check conducted pursuant to WV Code Â18A-3-10 and applicable state requirements.

PREFERRED QUALIFICATIONS

• Knowledge of educational programs and grant-funded initiatives.
• Experience supporting grant reporting documentation and compliance requirements.
• Proficiency with graphic design and multimedia tools such as Canva Adobe Creative Suite or similar platforms.
• Experience creating and editing digital graphics videos newsletters and promotional materials.
• Strong organizational project management and time-management skills.

ESSENTIAL DUTIES AND RESPONSIBILITIES

Digital Communications and Outreach

• Create manage and distribute content through social media platforms websites newsletters email communications and other digital communication channels.
• Ensure all communications align with program goals district expectations and grant requirements.
• Maintain consistent and effective messaging to engage students families staff community partners and stakeholders.
• Promote program activities events achievements and opportunities through various communication outlets.
• Assist with developing and implementing communication strategies that increase visibility and participation in the program.
  
  

Content Development

• Design visually appealing and informative digital materials including flyers graphics presentations newsletters videos and promotional content.
• Capture and organize photos videos and success stories that highlight program activities and outcomes.
• Ensure all communication materials are accurate professional accessible and appropriate for public distribution.
• Support the development of marketing materials for student recruitment and family engagement efforts.
  
  

Data Management and Reporting

• Develop and maintain organized digital filing systems for program documentation communications and media resources.
• Maintain records of communication activities outreach efforts and engagement metrics.
• Assist with the preparation of reports presentations and documentation required for grant compliance and stakeholder updates.
• Support data collection efforts related to program participation family engagement and community partnerships.
  
  

Collaboration and Support

• Work closely with the Director of Federal Programs District Coordinator Site Coordinators instructors and community partners to gather and share information.
• Assist program staff in utilizing digital tools and communication platforms effectively.
• Support district and site-level efforts to communicate program goals activities and outcomes.
• Participate in meetings planning sessions and professional development activities as required.
  
  

Professional Responsibilities

• Maintain confidentiality of student staff and program information.
• Adhere to all West Virginia Board of Education policies and Pocahontas County Board of Education policies and procedures.
• Demonstrate professionalism reliability effective communication and sound judgment.
• Maintain positive relationships with students families staff and community stakeholders.
• Perform other duties as assigned by the Director of Federal Programs 21st CCLC District Coordinator Superintendent or designee.
  
  

KNOWLEDGE SKILLS AND ABILITIES

The successful candidate shall demonstrate the ability to:

• Utilize digital communication and social media platforms effectively.
• Create engaging written graphic and multimedia content.
• Organize and maintain digital records and data systems.
• Analyze communication and engagement data to improve outreach efforts.
• Operate standard office software communication tools graphic design applications and web-based platforms.
• Communicate effectively with diverse audiences.
• Manage multiple projects timelines and priorities simultaneously.
• Work collaboratively with district personnel school staff students families and community partners.
• Support program goals through effective communication outreach and public relations efforts.

PHYSICAL DEMANDS
The physical demands described are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential performing the duties of this job the employee is frequently required to reach stand walk lift grasp write talk hear see use technology such as computers and multimedia equipment and use repetitive motions. While performing the duties of this job the employee mayfrequently lift and/or move at least 50 poundsof vision abilities required by this job include close vision such as to read handwritten or typed material the ability to adjust focus. The position requires the individual to meet multiple demands from several people and interact with the public and other staff members.

WORKENVIRONMENT:
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Most commonly the educational setting is indoors. The noise level in the work environment is low to moderate.

The information contained in the job description is for compliance with the Americans with Disabilities Act (ADA) and is not an exhaustive list of duties performed by this position. Additional duties are performed by the individuals currently holding this position and additional duties may be assigned by the Superintendent or his/her designee.

TO APPLY:
Pocahontas County Schools only accepts bids electronically for all jobs. However if you need assistance with your application please contact the Pocahontas County Schools Board of Education office at . You may apply online directly from the WVDE website or from our district website at To be considered for any position bids must be submitted by the bid closing time on the last day of the posting for the desired position. All bids are posted a minimum of five business days.

Equal Opportunity Employer
Pocahontas County Schools will grant equal employment opportunity to all persons regardless of race religion color sex national origin age or handicap and there will be no discrimination based on these factors in the salary promotion demotion or termination of any employee. Anydiscrimination concernsshould be directed in writing to the Personnel Director Pocahontas County Schools 404 Old Buckeye Rd Buckeye WV 24924.